Businesses doing illegal or unethical things have always killed relationships. These days, however, the ability to stain your public perception is easier than ever, thanks to social media. A loutish employee speaking on behalf of the business in social media can drag your public perception down as quickly as he can hit the enter button. This does not mean you should shrink from social media, though.
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Where CRM and BPM Meet
It's all about the agile, adaptive enterprise, and although it's not completely different from what other CRM vendors are saying, the scale it has to happen at for very large companies represents a Herculean task -- as well as a great opportunity for any vendor and its customers, which can surely see that the world is changing rapidly and fundamentally.
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