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"OMG, somebody call the Waaaambulance!" went a comment on last week's column about South by Southwest. I had prepared myself for reader snark following my "it's all about me" piece regarding SXSW's denial of my complimentary press credential request. I was pleasantly surprised: only three comments -- and the "waaaambulance" one actually cracked me up. The other two were offended by the facetious reference in my last line to "carpetbagging Yankees." Derek Jeter has yet to weigh in. What truly surprised me, however, was the strength of a single tweet about the column.
Maybe you're not as important as you thought you were.
Thanks Renay, for voicing the concern of many in the online media community. Since those of us from California are neutral about the whole "Yankee" and "Southener" stigma, I will say with objectivity that Renay's perspective is a valid one. If there were evolving requirements for media since the September enrollment period started, the organizers of SXSW should have posted (get this) a "press release for the press!" It should be a simple matter to group the e-mail addresses of people who register online and send everyone messages as circumstances evolve.
I just signed on with ThinkBigWorkSmall.com as an independent correspondent and although it was too late for this year's event, I'm thankful to know that I might have to look forward to this September. Yes, I already put it on my calendar. Because I also recently moved from the San Francisco area to Fort Worth, it would be a fantastic opportunity for me to drive south to cover this event for the subscribers of TBWS and the many Real Estate industry professionals that are now craving information on how to utilize technology and social media as ways to better serve their clients. I hope that SXWS will use the challenges of this year's event to provide a better process for the media next year. Of course, the Metroplex (DFW) could be an option to manage larger attendance ...