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Richard Adhikari
Experts Identify 6 Emerging Influencer Marketing Trends
06/23/17 1:56 PM PT | E-Commerce Times | 588 Words

Micro-Influencers and Macro-Influencers
Macro-influencers are celebrity endorsers -- actors, retired politicians, YouTube and social media celebrities, for instance.

Micro-influencers, on the other hand, are individuals who work in their category or are truly knowledgeable, passionate and authentic. They are...

Vivian Wagner
Metis CDS Debbie Berebichez to Women in STEM: Chase Your Dreams
06/07/17 4:29 PM PT | TechNewsWorld | 1074 Words

We watch YouTube videos of people doing crazy or fascinating stuff, and we explain the science behind them.

I love the ability to reach many people and explain things in lay terms, and I love doing that on camera, because it reaches...

David Jones
Alphabet Jumps on the $1K-a-Share Train
06/05/17 4:00 PM PT | E-Commerce Times | 660 Words

Google had been under fire, like a number of search and social media firms, for not being able to manage the amount of extremist content found on YouTube during searches. Following the loss of several major advertisers, including AT&T and Johnson &...

David Jones
Facebook's Original Programming Plans Take Shape
05/31/17 12:20 PM PT | E-Commerce Times | 673 Words

Facebook's agreements follow an evolving series of content initiatives announced by competitors: Snapchat's original content deal inked with Discovery Communications earlier this year; Twitter's plans for streaming news, sports and original entertainment; and YouTube's original streaming video content plans, plus recent...

Peter Suciu
Microsoft's Mixer Could Shake Up the Streaming Game
05/25/17 3:25 PM PT | TechNewsWorld | 805 Words

Beam It Up
Microsoft acquired Beam last August, only some eight months after its launch, to compete against game streaming on Amazon's Twitch and YouTube .

When it launched, Beam attempted to differentiate itself from the competition by providing...

Jeff Kagan
Comcast Rolls the Dice With Xfinity Instant TV
05/24/17 2:29 PM PT | E-Commerce Times | 583 Words

Netflix, Amazon, Google , YouTube , Hulu, and many others have been rewriting the rules of cable TV.

IPTV, Wireless TV Crucial for Comcast
The landscape continues to change with AT&T acquiring DirecTV and creating DirecTV NOW, which gives customers...

Peter Suciu
Nintendo Readies Mario for E3 Spotlight
05/16/17 2:27 PM PT | TechNewsWorld | 880 Words

They can be viewed on Nintendo's E3 portal, as well as on its YouTube and Twitch channels.

E3 trade will run June 13-15.

Switching Things Up
E3 attendees will be among the first to have an opportunity to experience...

Rob Enderle
Dell's 'Alice' Will Guide Women Through VC Wonderland
05/15/17 10:38 AM PT | TechNewsWorld | 1345 Words

One of the really time-killing features I've discovered is playing YouTube videos on this thing.

I will mention one problem: Like Echos in general, the Show will respond to "Alexa" or whatever trigger name is in use when it hears it on...

John P. Mello Jr.
Amazon Adds Show to Echo's Tell
05/10/17 12:56 PM PT | TechNewsWorld | 674 Words

With its screen, it can show YouTube videos, access home security cameras, display photos and scroll lyrics as you listen to songs from streaming services like Amazon Music, Pandora, Spotify, TuneIn, iHeartRadio and others.

Show's Drop In feature makes it easy to...

David Jones
Hulu Aims to Reinvent Live TV Experience
05/04/17 9:35 AM PT | TechNewsWorld | 687 Words

... on Wednesday announced a new live-streaming television service for US$39.99 per month, which will place the company in direct competition with newly launched services from DirecTV Now, YouTube and other OTT (over-the-top) content providers. The Hulu with Live TV beta will offer...

David Jones
Advertisers Flee YouTube Over Offensive Ad Placements
03/23/17 3:40 PM PT | E-Commerce Times | 774 Words

... top U.S. advertisers -- including AT&T, Verizon and Johnson & Johnson -- this week pulled out of their agreements with YouTube due to their ads appearing with videos advocating extremism, or with other offensive content. Such placements represent violations of their agreements...

Richard Adhikari
Pro-Turkey Hackers Hit Prominent Twitter Accounts
03/16/17 2:06 PM PT | TechNewsWorld | 519 Words

The hackers included a reference to April 16, when Turkey will hold a referendum to give President Recep Erdogan more power, and a link to a Youtube video presenting clips of speeches by Turkish President Recep Erdogan, accompanied by a poem that...

David Jones
Nintendo Fans Get Their Hands on the Switch
03/06/17 3:57 PM PT | E-Commerce Times | 688 Words

It also launched an extended 90-second spot on YouTube in order to build anticipation for the console and The Legend of Zelda: Breath of the Wild .

The extended ad features the new hit "Believer" from the Imagine Dragons, which made its...

David Jones
YouTube Jumps into the Live TV Streaming Fray
03/01/17 4:01 PM PT | E-Commerce Times | 574 Words

... YouTube on Tuesday jumped headfirst into the growing market for live streaming television with the announcement of YouTube TV, a service aimed squarely at DirecTV Now, Sling and other streaming TV services. YouTube's cord-cutter friendly US$35 a month service will offer live...

Richard Adhikari
Facebook Gets More In-Your-Face
02/17/17 10:41 AM PT | TechNewsWorld | 565 Words

"Competition is fierce for user time and attention on video platforms," she told TechNewsWorld, "and the new video features on mobile devices can give Facebook a competitive edge against YouTube and SnapChat."

Mobile Marketing Moolah
"Facebook has been trying...

Peter Suciu
Facebook Aims to Carve Out a Spot in the Living Room
02/02/17 10:00 AM PT | TechNewsWorld | 658 Words

"The path is like the one YouTube created," said Greg Sterling, vice president of strategy and insights at the Local Search Association .

"It would give Facebook another revenue channel, and would position them as a YouTube competitor," he told TechNewsWorld.

Richard Adhikari
Google Gives Google+ Some Nips and Tucks
01/18/17 1:21 PM PT | TechNewsWorld | 613 Words

Facebook, YouTube , Twitter, LinkedIn and Pinterest were the five most popular social networking sites in January. and Tumblr, Instagram, Reddit , Flickr and Vine are among the sites trailing after Google+ in the top 15.

"Google+ has had a hard...

Quinten Plummer
Traversing the Social Media Minefield
12/09/16 9:00 AM PT | TechNewsWorld | 784 Words

Anyone who is visible to large numbers of people -- from business owners to YouTube stars -- is vulnerable to a massive onslaught due to the sheer volume of people who flock to their accounts.

Cary Peterson, an American federal lobbyist and...

Richard Adhikari
Tech Giants Team to Battle Terrorism Online
12/07/16 12:23 PM PT | TechNewsWorld | 512 Words

... has teamed up with Twitter, YouTube and Microsoft to fight the proliferation of terrorist content on the Web. The tech giants will create a shared industry database of hashes for violent terrorist imagery, terrorist recruitment videos, or images they have removed from...

Rob Enderle
Isn't Fake News Propaganda?
12/05/16 10:21 AM PT | TechNewsWorld | 1574 Words

One of my guilty pleasures is watching all the "Crazy Russian Driver" videos on YouTube . However, as I watch these things I'm always reminded that I should have some kind of a dash camera so I can catch some of the crazy...

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What do you think of today's voice recognition technology?
It's great -- the tech has improved vastly in recent years.
It's the wave of the future, but quality is still hit or miss.
I like it for texting, especially when I'm driving.
I only use it when I have to, like with IVR systems.
I avoid using it, because most voice systems are still terrible.
It's an unnecessary frill that I can easily live without.