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Walmart Rattles Amazon's Locker March 27, 2013
Walmart ratcheted up the e-competition a notch with the announcement Tuesday that it would soon begin offering a locker service similar to the one Amazon recently rolled out. There appear to be few differences between the two offerings: Both provide secure locations, available 24 hours, where consumers can pick up purchases they made online.
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Convergence Tales March 27, 2013
For years Microsoft has been telling us that they have great new products in the pipeline that were competitive, and an approach that was social and customer-centric. For the last couple years, however, we had to watch the slow maturation of that vision. The last step has been getting new enterprise products into the hands of users.
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The Perils of Making Up Your Social Media Policy as You Go March 21, 2013
Social media and its close relative, social CRM, allow you to connect with customers in new and meaningful ways, on a greater scale and at a greater velocity than ever before. When it's done right, that is. When it's done wrong, like anything in this era of increasingly automated communication, your mistakes are amplified and intensified by customers.
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KXEN's Predictive Offers Helps Agents Get Inside Customers' Heads March 18, 2013
KXEN has launched Predictive Offers, a real-time next best action tool for customer service and call center agents, on Salesforce.com's AppExchange. The product's goal is to improve customer retention, boost upsell and cross-sell, and improve the overall customer experience by providing agents with the best recommendations for the customers they're speaking with in real time.
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Avaya's New CEM Platform Makes Everyone a Customer Agent March 11, 2013
Avaya unveiled the latest iteration of its customer experience management platform last week, introducing new analytics functionality and a multichannel focus on communication. The new platform's big-picture mission is to foster holistic customer service -- an experience that will become a differentiator for that business, said Laura Bassett, director of product marketing for Avaya CEM and emerging applications.
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Google May Take a Whack at Same-Day Delivery March 06, 2013
Google reportedly is planning to broaden its reach into the e-commerce space with Google Shopping Express, a service similar to Amazon Prime. The subscription fee would be $10-$15 cheaper, and another draw would be same-day shipping from brick-and-mortar stores. However, it's not clear what Google stands to gain from such an initiative.
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Amazon Tops Customer Satisfaction Charts in 2012 February 27, 2013
Consumers continued to put their trust in e-commerce websites in 2012, according to the latest American Customer Satisfaction Index released Tuesday. The ACSI, produced in partnership with the customer analytics experience firm ForeSee, showed e-commerce sites making incremental gains in customer satisfaction ratings.
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Where Customers Go, Salesforce Service Cloud Follows February 26, 2013
Salesforce.com on Tuesday unveiled Salesforce Service Cloud Mobile, the first of a number of mobile computing initiatives planned for this year. Salesforce.com is stepping up its focus on mobile in 2013, said Michael Peachey, senior director of solutions marketing.
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Holistic Tech Support in a DIY World February 23, 2013
The evolving technological needs of consumers have prompted changes not only in tech support services, but also in the business strategies of technical support providers. Those providers need to adjust their business models in order to effectively meet consumers' needs and remain relevant. At first glance, many recent innovations would seem to eliminate the need for tech support.
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Elevating Customer Service to the Next Level February 21, 2013
Do you dread calling a company to get customer support? Most of us do. We are on hold forever and the problem drags on way too long, leaving brand loyalty damaged.
Some companies are solving that problem by partnering with Support.com -- building customer loyalty, developing a competitive advantage, and turning a profit at the same time.
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Building Social Into the Customer Service and Support Infrastructure February 19, 2013
Surprisingly, many customer service organizations have yet to put their toes in the water when it comes to social media engagement. In fact, fewer than half of them actively respond to consumer complaints via Twitter and other social media channels. For companies that do actively engage in social media for customer support purposes, the average response time is an estimated 24 hours.
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Harris Poll Delivers Top Reputation Ranking to Amazon February 14, 2013
Amazon, purveyor of everything you would need for a Valentine's Day dinner -- wine, food, romantic music, a DVD of Casablanca -- received a lot of love from respondents to the 2013 Harris Poll Reputation Quotient study released this week; it rated Amazon the top spot among 60 of the most visible U.S. companies.
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Big Data for Marketing February 13, 2013
The marketing funnel is not exactly a new idea. Neither are sales or customer service, though all have morphed considerably from what they were more than a decade ago when CRM began. Sales and service evolved organically, making incremental changes as markets transformed and new technologies became available.
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NextPrinciples Makes Integration Paramount February 11, 2013
NextPrinciples has launched Insight-To-Action, a social analytics and engagement product that integrates with a handful of CRM applications. The company is in talks with other vendors to expand the integration of the platform, said Ted Sapountzis, head of marketing and product management for NextPrinciples.
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Rethinking the Service Paradigm February 06, 2013
I just got off a phone briefing with Freshdesk, an Indian company with a subscription customer service and support system that it refers to as a "help desk." Freshdesk's got most of the bells and whistles you might expect to find in a solution like that, and it has gamified the business processes as well. That's what inspired this column.
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With LiveOps, All Customer Channels Are Created Equal February 01, 2013
LiveOps this week debuted LiveOps Engage, a browser-based desktop agent app that centralizes myriad channels -- phone, email, live chat, SMS, Twitter and Facebook -- on one screen. The screen also displays the history of past interactions with the customer. "This release is bringing together all of the channels of communication, both inbound and outbound," said CEO Marty Beard.
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Customers Just Want to Be Tweeted Right January 29, 2013
It's fairly common practice today for major brands to have a social media team at the ready to respond to customer complaints on social networking sites like Twitter and Facebook. The practice is so widespread that the Call Center Satisfaction Index report released last week by CFI Group found that call centers should perhaps be renamed "contact centers."
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We'll Call You: Putting an End to On-Hold Misery January 28, 2013
It's a universal reality: Customers dislike waiting on hold. Now call-backs and virtual queuing are changing all that. "Our basic mission is to improve the call center experience," said Shai Berger, CEO and cofounder of Fonolo. "The heart of what we do is replacing hold time with a call-back."
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Call Centers Jump on the Mobile Bandwagon January 14, 2013
Mobile devices are changing both how customers get in touch with call centers and how companies respond to those calls. The days of customers sitting at kitchen tables on landlines waiting for agents to answer their calls are gone. Now, they're calling from smartphones and clicking on apps, and call centers are adapting to this new mobile reality.
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Answer Customers' Calls - Even When the Phone's Not Ringing January 10, 2013
By now, common sense, the business media and practical experience have taught the lessons of multi-channel engagement for service. Businesses have come to realize that they need to provide service in whatever way their customers wish to receive it, whether it's through the phone, via chat or text, over email or through social media.
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