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Google's Rebuttal Against EU May Be in Vain
September 3, 2015
Google has responded to the EC's statement of objections regarding its search practices by rejecting outright the Europeans' argument that its innovations were anticompetitive. The SO, published in April, doesn't support the claim that the company's displays of paid ads diverted traffic away from shopping services, Google said. Nor does it counter major advantages to consumers and advertisers.
Playing Whac-a-Mole With Windows 10
September 3, 2015
Autumn is coming, and it's time for county fair fun with candy apples, fried dough and the midway. You remember the game whac-a-mole? As the moles popped up through holes on the table, it was your job to whack them before they disappeared. Now, every time another Windows 10 reminder pops up on my screen, all I want to do is grab a mallet and start whacking!
Sprint Goes Fishing for DirecTV Subscribers
September 1, 2015
Sprint last week announced it was celebrating the AT&T/DirecTV merger by extending a truly valuable offer to DirecTV customers. "The Sprint network is winning awards across the country for reliability and speed, and our customers have never been more satisfied," crowed Sprint spokesperson Kristin Wallace. "We are simply giving DirecTV customers a compelling reason to experience Sprint."
How the Windows Phone Could Rise Up and Dominate
August 31, 2015
Last week marked the 20th anniversary of the launch of Windows 95. What people often forget about Windows 95 is that it not only kicked Apple's butt, but also kicked IBM's -- and it wasn't even a complete product. The thing was an operating system. It's especially hard to imagine now that these things typically are downloaded from the Web, and there's no need to stand in line.
Amazon Firing Spree Follows Fire Phone Flop
August 27, 2015
Amazon reportedly has given the boot to dozens of engineers who worked on its ill-fated Fire Phone. The purged staffers worked at Lab126, Amazon's secretive Silicon Valley-based hardware development center. Amazon also scaled back or killed off several other Lab126 projects, including a large-screen tablet, and it reorganized the center to combine two hardware units into one.
Malvertising Headache Swells to Migraine Proportions
August 26, 2015
Online advertising that pushes malicious software to consumers has increased 325 percent over the past year, Cyphort Labs reported Tuesday. Malvertising is adding to what is already a significant problem for online advertisers. Ad fraud will cost global advertisers more than $6 billion this year, according to the Association of National Advertisers.
iPhone Users Can Test-Drive Samsung Galaxy for One Thin Dollar
August 21, 2015
Samsung on Friday kicked off the Samsung Ultimate Test Drive, a new promotion aimed at drawing iPhone users into its fold. For just one dollar Samsung will provide iPhone users with a Galaxy smartphone -- models available include the Galaxy S6 and S6 edge, as well as the S6 edge+ and Note 5 -- plus a month of cellular service. The promotion is open only to iPhone users.
Back to School
August 20, 2015
It felt like back to school this week at the CRM Evolution show in hot and muggy New York. The first week or two of the school year is always like that. Though it still feels like summer vacation, you know you have to get focused, because the first exam will be here before you know it. Cramming begins almost immediately, because there seem to be a lot of new ideas percolating.
It's a Mad, Mad, Mad Ashley Madison World
August 19, 2015
Hackers have dumped personal data of about 37 million members of the Ashley Madison website onto the Dark Web. The data was stolen in an attack on the site, which aims to hook up people who want to cheat on their spouses. Parent company "Avid Life Media has failed to take down Ashley Madison and Established Men," the Impact Team wrote in a post online. ... Now everyone gets to see their data."
Fork Release Intensifies Bitcoin Community Bitterness
August 18, 2015
A full release of Bitcoin XT just became available, heaping fuel on the fire spreading throughout the community. One site went so far as to ban XT-related posts, resulting in allegations that a small cabal had taken control and was suppressing discussion and dissent. The cause of all the furor is a dispute over how to ensure that the Bitcoin system's capacity keeps up with its rapid growth.
Bezos Rebuffs Expose of Amazon's Cold-Blooded Culture
August 17, 2015
CEO Jeff Bezo on Sunday refuted contentions that Amazon has a draconian workplace culture. "The NYT article prominently features anecdotes describing shockingly callous management practices, including people being treated without empathy while enduring family tragedies and serious health problems," Bezos wrote in an email sent to Amazon employees following the article's publication.
Legislation Aims to Bring Product Warranties Into the Internet Age
August 17, 2015
The process of "checking the fine print" always has been an important aspect of consumer behavior. For product manufacturers, providing important transaction information to consumers also has been a challenging part of business operations. Take the fine print of warranty information, for example. In the world of e-commerce, how should sellers and buyers approach the warranty issue?
Full Circle's 80-20 Rule
August 14, 2015
I recently talked with Bonnie Crater about changing her company's name, and something really struck home. Crater is CEO of Full Circle Insights, and I've known her since her days as an executive at Salesforce. As I was listening to Crater, I recalled that old aphorism, often attributed to John Wanamaker, that half an advertising budget is wasted, but we just don't know which half.
Report: Ad Blockers Are Killing Ad Dollars
August 14, 2015
About $21.8 billion in global ad revenues have been lost so far this year due to ad blockers, according to a report Pagefair released this week in partnership with Adobe. Consumers increasingly are opting for tools to shut down ads before they pop up. By next year, the U.S. alone should account for about $20 billion in blocked ad revenue, the report predicts.
GE Blazes Trail to Industrial Internet
August 14, 2015
The Internet of Things market has been struggling to get untangled, despite the hype regarding unprecedented business opportunities. GE's latest initiative to capitalize on those IoT opportunities might be the catalyst many corporate executives have been waiting for to advance their own goals. GE has been in the vanguard of efforts to build a new, more scalable and secure Industrial Internet.
The Pichai Era: Google's New Age of Innocence?
August 13, 2015
"A" is for new Google parent company "Alphabet," for Sundar Pichai's "ascension" to CEO, and for a slimmed-down search engine company that seeks to become more "agile." Consumers may wonder if that "A" also stands for "altruism." Pichai's work ethic and congeniality helped drive his ascension to the top, and he'll need both to redirect the mounting mistrust of Google -- his greatest challenge yet.
Twitter Goes Long With Historic Tweet Access
August 13, 2015
Twitter on Tuesday announced a search API that will give business users instant and complete access to every historical public tweet about a subject of interest. Based on the Historical PowerTrack and 30-Day Search API tools developed by Gnip, which Twitter purchased last year, the API lets users search tweets back to March 2006, when the first one was posted.
Will Google Win the Alphabet Game?
August 13, 2015
Google suddenly announced something much bigger. It is splitting itself into several different companies under one master brand called "Alphabet." Splitting up is what Google has needed to do for several years. The idea of creating a master brand makes enormous sense for a company like Google, which is an octopus with many arms. However, it is only right if it is done correctly.
Now Google Knows Its ABCs
August 11, 2015
Google on Monday announced a restructuring that will make it a wholly owned subsidiary of a new umbrella company called "Alphabet." Product Chief Sundar Pichai will take over as CEO of Google, while Google cofounders Larry Page and Sergei Brin will be CEO and president, respectively, of Alphabet. Pichai "is ... the right person to lead the core Google search effort," said Covestor's Barry Randall.
IBM to Buy Watson a Pair of Eyes
August 10, 2015
IBM last week announced a $1 billion deal to acquire Merge Health, a provider of enterprise imaging and clinical system, with the goal of giving the supercomputer "eyes." There are compelling synergies in the marriage of Merge's medical imaging and IBM's notable resources in analytics, cloud and cognitive computing, noted Jon Peddie Research's Kathleen Maher.
Advertising Online? How's Your Viewability?
August 10, 2015
Viewability -- that is, a display or video ad's ability to be viewed effectively on a Web page -- is the most critical factor in any video or display ad campaign. However, a surprisingly large percentage of display and video ads lacked either visibility or longevity, the two most important pieces of viewability, in recent studies. How exactly can a marketer ensure short- or long-term viewability?
Google on Universal Right to Be Forgotten: Fuhgeddaboudit
August 7, 2015
Google last week asked French regulators to withdraw a demand to universally delist from search results links to information about French citizens who wish to be forgotten on the Internet. Any European can ask to have certain links about them removed from search results that appear in Europe, and Google will grant those requests if they meet specific criteria.
Salesforce Extends Marketing Cloud to Instagram
August 7, 2015
Salesforce has extended its Social.com, Active Audiences and Social Studio marketing tools to Instagram. These tools let marketers buy and manage advertising, publish content, participate in and review discussions with customers, resolve customer service issues, and analyze conversations. Marketers already are using these tools on Facebook, Twitter, LinkedIn, Google+ and YouTube.
Malvertisers Poison Yahoo's Ad Network
August 4, 2015
Yahoo's ad network suffered an attack that lasted for almost a week, Malwarebytes reported mid-day Monday. Malwarebytes earlier notified Yahoo of the attacks, which began July 28. Yahoo had stopped them by the time the report was published. The attackers used the Angler Exploit Kit, described as highly sophisticated, to redirect visitors to ad sites on two Microsoft Azure domains.

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Do you want to live in an Internet-connected home?
Yes -- I have some smart things, and I want more.
Yes -- I'm looking forward to all the conveniences.
Not sure -- I have security and privacy concerns.
No -- the technology isn't good enough yet.
No -- it's a ridiculous waste of money.