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Data Requests Put Amazon Between Rock, Hard Place
June 23, 2015
Amazon's recently released first report on government requests for information revealed that from January to May, it received 813 subpoenas and 25 search warrants. The company fully responded and provided all the requested information sought for 542 of the subpoenas. It provided only some of the requested information for 126 of the cases, and it did not respond to 145 requests.
Skies May Soon Be Friendlier to Amazon Drones
June 19, 2015
Amazon on Wednesday appealed to members of Congress to approve use of its fleet of drones for package deliveries. Electrically powered drones could deliver packages to consumer homes and offices faster, more efficiently and with less environmental impact than automobiles, Paul Misener, vice president of global public policy at Amazon, suggested in testimony before the House Oversight Committee.
Salesforce Fluffs Up Next-Gen Marketing Cloud
June 18, 2015
Salesforce introduced its next-generation marketing cloud at the Salesforce Connections digital marketing event held in New York this week. The new release has enhancements to Journey Builder that let companies work with the customer journey across sales, service, marketing, custom apps and more. Salesforce also announced the addition of LiveRamp, LiveIntent, Neustar and Viant to Active Audiences.
Will PayPal Become the Next BlackBerry?
June 18, 2015
Recently I had a problem with a purchase, which led me to ask an important question: Will PayPal become the next BlackBerry? PayPal must update, or it will lose to new competitors like Apple Pay, Google Wallet, CurrentC and Square, whose intention is to reinvent the e-commerce and mobile payment space. PayPal was a great service when the Internet was young and consumers had no other choice.
Correlation, Causation and CRM
June 17, 2015
If you read a lot, like me, you might notice almost daily there's a new study that contradicts some earlier research. Something causes cancer -- then it's good for you. You know the drill. What's going on here? Do we simply not know what our research is saying? Can nobody correctly interpret the data? None of this would mean much to CRM if not for the advance of big data and analytics.
Amazon May Try Out Delivery-Sharing
June 17, 2015
Amazon reportedly is developing a mobile app that will be the cornerstone of an Uber-type service for neighborhood package delivery. Under the scheme, the app would allow Amazon to compensate people to deliver packages in lieu of using a commercial carrier. People would pick up packages at Amazon's partnering brick-and-mortar stores, and make deliveries on their way to another destination.
Apple's Safari Declares Open Season on Mobile Ads
June 16, 2015
Apple is sending a shiver down the spine of anyone who depends on mobile advertising for a living with the inclusion of ad-blocking extensions for iOS 9 in the next version of its Safari browser. The news surfaced last week, after developers discovered the provision in documentation following iOS 9's introduction at the company's Worldwide Developers Conference.
Aligning IoT, the Cloud and Digital Transformation Initiatives
June 12, 2015
The 18th annual PwC CEO survey of 1,322 corporate leaders in 77 countries, conducted between September and December 2014, found an overwhelming proportion are embarking on digital transformation initiatives to respond to escalating customer demands and intensifying competitive pressures. However, many are taking different paths to achieve their corporate objectives.
Pega Healthcare CRM Promises 360-Degree View
June 9, 2015
Pega last week announced enhancements to Pegasystems Customer Service for Healthcare, an application that integrates customer service and care management to provide a 360-degree view of all customer interactions. The application provides call center agents with data across administrative, health and care management interactions with the goal of enabling them to provide better service.
Doppler Labs Kickstarts 'Bionic Ear'
June 3, 2015
Doppler Labs on Tuesday launched a Kickstarter campaign for the Here Active Listening system, which takes noise-canceling technology to a new level. Unlike typical noise-canceling headphones, Here's Bluetooth earbuds allow a listener to customize ambient sound, not just block it out. Paired with a smartphone app, Here can be used to control volume, mix sounds and even add effects.
A Stellar Progress Report for Mobile Retail
June 3, 2015
Any industry player sitting at the vortex of mobile marketing and retail has a great deal to be excited about at present. The marketplace is witnessing an incredible growth and innovation surge. At the end of last year, mobile technology clearly upped the ante -- creating fresh, breakthrough marketing opportunities for a merchant community looking to increase revenues while better controlling ROI.
Message for Marketers: Always Be Engaging
June 1, 2015
In sales, we know customer retention is critical for success in the subscription economy. For many tech companies in the SaaS space, it takes three years to break even. In insurance, which has toiled in the subscription economy for more than a century, the average break-even time is an incredible seven years. Because of that, sales compensation is starting to change.
Google's Cardboard May Help Build Strong VR Foundation
June 1, 2015
It's a whimsical approach to virtual reality, but Google's Cardboard VR platform breaks down the barriers of entry and allows consumers to bring their own devices to the movement. "I think [Cardboard] will help with the general popularity of VR," said Marxent CEO Beck Besecker, "but I think the folks that are really going to gravitate to VR are going to want a high-quality experience."
The Painful Persistence of Ad Injections
June 1, 2015
Some of those annoying ads that pop up when you visit a site on the Web or do a search may be served up by, for want of a better word, "hijackers." They use binaries, extensions, or network ISPs to modify a page's content to insert or replace ads with or without the user's consent. It's called "ad injection," and the problem is extensive. The problem begins with software infecting users' browsers.
Salesforce Makes Splash With Wave for Big Data
May 28, 2015
Salesforce on Thursday launched Wave for Big Data, a tool that will help marketers and salespeople leverage customer data in the Salesforce Analytics Cloud. Powered by the Wave platform, the Analytics Cloud will let business executives discover correlations and patterns across any combination of transactional data, as well as unstructured or semistructured big data sets.
Putting the EU's E-Commerce Puzzle Together
May 27, 2015
A substantial number of Europeans shop online, but few make purchases outside their own country. The European Commission aims to change that through a broad initiative to create a Digital Single Market for the European Union, announced earlier this month. One of the 16 steps the EC has taken toward achieving that goal is undertaking an antitrust investigation of the e-commerce sector.
Making the Most of Micro-Moments in the Customer Journey
May 26, 2015
The mobile advertising race is on. Google has to scramble to stay ahead in the volatile mobile ads market, because it has been losing ground to Facebook, suggested Pace University marketing professor Larry Chiagouris. Google is "valued at a high multiple, based on its current market share, and cannot afford to give away any market share," he noted.
Apple vs. Lenovo: Lenovo's Coming-Out Party
May 25, 2015
If there is one vendor on the planet that has the capability to fight Apple -- on paper, it is Lenovo. Lenovo this week will hold its annual Lenovo Tech World event in China, showcasing the company's new breadth. While it would be easy to position this as the U.S. against China, Lenovo is actually far more of a multinational company, with executives balanced between the U.S. and China.
Fove VR Headset Locks Onto Your Gaze
May 20, 2015
Fove is the first virtual reality headset to feature eye-tracking -- meaning, among other things, that characters you view on screen can look right back at you. So far, close to 500 people have pledged nearly $200,000 to bring the Fove VR headset to fruition. Just a day into its 45-day Kickstarter campaign, the Fove appears certain to reach its $250,000 goal.
Popcorn Time Offers Smooth-as-Butter Streaming
May 20, 2015
Popcorn Time, known as the "Netflix for Pirates," has introduced a browser-based service that lets users play streaming videos without having to download anything. The videos play on the company's servers. However, the browser-based service does not include a built-in virtual private network, a feature of the downloadable Popcorn Time app. Most of the videos stream in HD.
Walmart Banks on Shaking Up E-Commerce
May 18, 2015
Walmart will be releasing its earnings report on Tuesday, and analysts are expecting hear a lot about the role of e-commerce in the current quarter, as well as an important factor in the company's growth strategy. One of things it's planning to do is to take on Amazon Prime. Walmart last week confirmed that it will roll out its own subscription shipping service, reportedly code-named "Tahoe," this summer.
Fresh Takes on Shipping Perishable Online Purchases
May 15, 2015
It's one thing to ship books and electronics across the U.S. -- but it's quite another to get fresh fruit, baked goods, meat, fish, prepared meals, raw meal ingredients, and other perishables to consumers' front doors in prime condition. Once perishables are delivered to a customer's door, they often have to sit there for an unpredictable amount of time before the customer gets home.
AT&T Spreads Rollover Data Cheer to GoPhone
May 14, 2015
AT&T Mobility introduced Rollover Data early this year. The offering is very similar to its successful Rollover Minutes for voice calls, which began a few years ago. The question is, will it be just as successful for data? It looks like the answer is yes, as it is now expanding the perk to GoPhone. GoPhone is an AT&T Mobility prepaid brand, and prepaid is a rapidly growing wireless segment.
Facebook's Instant Articles Raise Troubling Questions
May 13, 2015
Facebook on Tuesday introduced Instant Articles, a feature that lets publishers place their stories directly on its site. Nine major media outlets have signed on so far. The content is optimized for mobile devices, and Instant Articles currently is available only on iOS. Publishers get 100 percent of the revenue from ads they place with their content.

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Do video cameras make the world safer?
Yes - People exercise more restraint because of them.
No - We just get to see more horrible things happen.
Maybe - They might deter some kinds of crime.