|
Top 5 Web Site Usability Mistakes March 20, 2010
Although many usability principles might seem like common sense, they are often overlooked in Web site redesign. Among companies large and small, the same usability issues arise over and over again. Take a close look at the five most common mistakes, and make sure your site does not end up committing them.
|
Rethinking Failsafes for Critical Linux Systems March 19, 2010
The Linux operating system is highly compatible with two hot computing trends: virtualization and cloud computing. Just as the 2001-2002 recession helped usher in Linux as a mainstream solution, virtualization may accelerate Linux usage during and after the current recession. Linux already has a powerful presence in the database and ERP realms.
|
|
A Start-Up's Guide to E-Commerce Security, Speed and Scalability March 19, 2010
All new e-commerce businesses should address one vital question first and foremost: Will you collect and store payment card information on your Web site or offload credit card processing to a PCI-compliant merchant like PayPal? The answer to this question is paramount and should be well thought out when you are planning and developing your e-commerce Web application.
|
Encryption: Why Stop With Laptops? March 16, 2010
Over the past few years, it seems like there's one technology that almost everyone is deploying: laptop encryption. All over the industry, in nearly every vertical, it seems like everybody has either just deployed, is deploying, or is about to deploy some type of encryption technology to protect laptop data. When you think about it, it really isn't all that much of a surprise.
|
|
How to Know When Enough Customer Service Is Enough March 15, 2010
Throughout the economic downtown, business managers heard virtually every cost-cutting measure, from furlough days to reducing IT investment. As we see shoots of recovery, we are reminded that no company can cost-cut its way to excellence; without some focus on the customer, eventually service starts to dwindle, products are shoddy and the company is no longer competitive.
|
Building E-Commerce on Rough Economic Terrain March 13, 2010
Although the shadow of the recent recession is still lingering over us, many business owners are moving toward starting an e-commerce business, which can seem like a scary leap to take. However, a reason to take that leap is that the number of consumers shopping online is growing. Recent figures show that online stores' sales were up 12.4 percent in January, compared with a year ago.
|
|
Data Storage: It's Time to Grow Up March 13, 2010
Today's data-storage customer has lost his voice in a sea of vendor jockeying and positioning. This glut of vendors creates a noisy industry and a crowded marketplace, where all vendors sound the same and marketing materials are nearly indistinguishable from vendor to vendor.
|
Perceived Security vs. Real Vulnerability: Is Your Data at Risk? March 10, 2010
With global organizations depending on the sharing of sensitive information to support everything from financial transactions to patient care records, many believe they are relying on secure methods to exchange data with trusted partners. However, there is often a significant and alarming gap between perceived security and real vulnerability.
|
|
Should My Startup Be Incorporated? March 05, 2010
When starting a new enterprise, it's always wise to choose the right form of business. Right off, I should say that it is always wise to have a good attorney and a good CPA to guide you. This article will touch on some major guidelines, but it should be used neither as a tax guide nor as a legal guide. Your attorney or CPA can best advise you when you are choosing a form of business enterprise.
|
7 Steps to the Cloud March 03, 2010
It was inevitable. With the new year have come indications that, at least to some degree, cloud euphoria is beginning to ebb and is being replaced with perspectives that range from cynicism to realism. It is true that in the past year cloud hype managed to get ahead of the reality. Recent surveys have suggested slow adoption rates in the enterprise, providing cynics with "proof" of failure.
|
|
E-Commerce Integration: What You Don't See Can Hurt You March 01, 2010
The year is 2025. You're at the Detroit Auto Show. The internal combustion engine is on the decline, and alternative energy vehicles are no longer alternatives. Walking the show floor, you're captivated by two apparently identical vehicles, parked side by side. Both are ruby red. Both have classic lines that scream performance. However, when you pop open both hoods, the differences are startling.
|
Herding Web Traffic Through Direct Domain Navigation February 26, 2010
Despite economic troubles, e-commerce continued to gain positive momentum throughout 2009, enjoying year-over-year growth rates hitting the mid teens. With no signs of a slowdown, now is the perfect time to consider implementing a domain name strategyto enhance your marketing campaigns and drive more traffic to your Web site.
|
|
Marketing to the Ubiquitous Cellphone February 23, 2010
There are currently more than 270 million cellphone users in the U.S., and 82 percent of them never leave home without their devices, according to a recent study. With that many people walking around with mobile phones, it is time to get smart about mobile marketing efforts and engage customers via their favorite outlet.
|
B2B vs. B2C CRM: What's the Diff? February 22, 2010
For companies that sell their products and services direct to consumers, CRM solutions frequently miss the mark. A quick Google search for CRM helps prove this: The search returns plenty of B2B products, but sifting through the results to find solutions designed specifically for the B2C sale is like finding a needle in a haystack. Why is this?
|
|
Whose Fingers Are in Your DAM? February 20, 2010
OK, so you finally have your logos, images, message documents and case studies all organized in your new digital asset management system and all is right with the world. Then it happens. You suddenly start getting emails from your sales team that old logos are being used on spec sheets -- but that's just the beginning.
|
Linux and the Power of Virtual Mega-Machines February 19, 2010
Cloud computing describes an Internet-based computing infrastructure that has abstracted users and user applications from the underlying computing resources that support them. In concept, cloud computing is functionally different from previous IT architectures in that users no longer need to own, have expertise in, or have control over the underlying technology.
|
See More Articles in Expert Advice Section >>

Headline Feeds















