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Sales Force Automation
5 Ways to Sell Salespeople on CRM
January 26, 2012
The way the concept of CRM is defined during the sales process can sow the seeds of its ultimate failure. Because the decision makers are often sales managers rather than actual salespeople, the pitch is usually made that CRM makes it easier for the managers to manage their sales staff. Which is true. But what's in it for the sales staff?
Salespeople: Let's Get Reactive
January 11, 2012
It's the beginning of the year, time for sales kickoff meetings and presidents' clubs at some location within 10 degrees of the equator. These signal events will reward those diligent and fortunate enough to have made or exceeded quota while focusing the attention of everyone on this year's mission.

It's an Intuitive, Integrated, Cloudy, Mobile World
January 06, 2012
Mobility, intuitive cloud-based tools, iPads, iPhones, and social media have forever transformed the sales ecosystem. Across all industries and sectors, salespeople are no longer chained to a desk or landline, and managers and executives agree that integrated technology makes selling more efficient.
The Role of CRM in Logistics Companies' IT Strategies, Part 3
December 19, 2011
The logistics industry is facing challenges in adopting a sustainable and profitable CRM strategy, and there is inertia when it comes to replacing or augmenting disparate CRM solutions adopted by different business units, like retail, as well as various channels, like phone, Web, email, etc.
The Role of CRM in Logistics Companies' IT Strategies, Part 2
December 12, 2011
The mainframe application forms the core of the system where the bulk of the order processing takes place. The traditional mainframe UI in, say, SCOBOL (Screen COBOL) is being augmented/replaced through the front-ending applications built in VB, ASP, .Net, etc. The front-end screens fetch the customer account and order data from the mainframe database through custom connectors built in Java J2EE.
The Role of CRM in Logistics Companies' IT Strategies, Part 1
December 05, 2011
The logistics industry faces several challenges with the tremendous growth observed in the last two decades. Global manufacturers in industries such as automotive, IT and consumer goods have outsourced supply chain activities such as distribution and warehousing to third parties. The industry has begun to offer additional value-added services around processing of products.

CRM's Place in IT Spending Plans
October 10, 2011
Half of U.S. companies plan to invest more on IT resources in 2012 than in 2011. In fact, 10 percent of the companies recently surveyed were planning an increase of 10 percent or greater; only one out of 10 planned to decrease spending next year. "Our survey shows that companies view technology investments as a means to drive efficiencies and make existing employees more productive," said Nucleus Research VP Rebecca Wettemann.
Yesware Lets Sales Reps Say 'No' to Paperwork
October 07, 2011
Yesware has gone to market with a new cloud-based email productivity application that is based on the simplest of concepts: Salespeople hate to waste time inputting data into their CRM systems. However, companies need that data salespeople hate to bother with. Ergo, a system that automatically inputs the data from work that salespeople are already doing -- that is, sending emails -- would save a lot of time and frustration.

StayinFront Catches Up With Mobile Device Trends
September 30, 2011
StayinFront has been offering users mobile functionality for 10 years. However, its apps were not optimized for the latest generation of mobile devices, Ken Arbadji, vice president of North American sales, is quick to acknowledge -- such as the iPhone, iPad and Google Android devices.
Sales Forecasting: The Facts and the Fantasies
September 29, 2011
To many, the term "sales executive" conjures up images of five-star dinners and long afternoons on the golf course. But, as I'm sure any sales executive would tell you, the job entails more than simply schmoozing with clients and courting prospects. In reality, sales executives face enormous pressure to drive revenue and improve the profitability of their company.

The 3 Opportunities You Miss by Using CRM Only for SFA
September 22, 2011
One of the great conundrums about CRM is the disconnect between its stated intention and what it's usually really used for. Theoretically, CRM is supposed to help businesses build better and longer-lasting relationships with customers. In actuality, it's usually used to simply manage customer data as a tool for sales.
The Social Phenom That Was This Year's Dreamforce
September 12, 2011
At the biggest Salesforce.com event to date, Dreamforce '11, vendors had ample opportunities to strut their stuff. In fact, more than 46,000 people -- many of them very socially engaged -- registered this year. "In less than a decade, Dreamforce has become the largest conference in the enterprise software industry," said Fergus Griffin, vice president of product marketing for Salesforce.com.

How Small Sales Teams Can Do More With Less
August 18, 2011
Sales has had a rough couple of years. Although customers have been harder to find, the pressure on sales pros to produce has become ever greater. In some U.S. firms, the lowest-performing 40 percent of the sales force is replaced annually. In other businesses, departures or layoffs of sales staff aren't followed by new hires; instead, their quotas are heaped upon the survivors' already significant quotas.
InsideView Aims to Make Selling More Social
August 05, 2011
InsideView will be announcing several upgrades to its SaaS social sales and intelligence application in the coming weeks. Some of the changes, including social profile features, have already gone live. The company has been turning them on over the past month, as soon as they were developed, said Ralf VonSosen, vice president of marketing.

Xactly Greases the Gears in Express 2.2
July 29, 2011
Xactly has updated its Express product, a sales compensation management application designed for small and medium-sized businesses. Xactly Express 2.2 comes with more ways for sales reps to customize their dashboards and more features for administrators to manage the information flow to the reps.
DemandResults' New SEO for Salesforce Shapes Up Pages With Beefier Analytics
May 27, 2011
DemandResults is getting set to release version 2.0 of its SEO for Salesforce.com app. This iteration builds on the premise of the first app, founder and CEO Howard Brown said, which was essentially a basic insertion of Google Analytics into the Salesforce.com platform.

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