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Facebook Search Tool Finds Posts in a Haystack
December 09, 2014
Facebook has made it possible for users to perform keyword searches for individual posts on the social network. "With a quick search, you can get back to a fun video from your graduation, a news article you've been meaning to read, or photos from your friend's wedding last summer," said Tom Stocky, Facebook's vice president of search. Users still have the option of using search phrases as well.
Grooveshark Tries a Different Tack
December 09, 2014
Grooveshark on Monday confirmed that it will launch a new mobile app that allows subscribers to chat while listening to user-created music stations. Dubbed "Broadcasts," the new app will debut next month, offering an ad-free social radio listening experience on both Android and iOS. Stations will be "created by people rather than by algorithms," said spokesperson James Pearson.
Google Sets Its Sights on the Under-12 Set
December 08, 2014
Google soon will begin targeting kids 12 and under with tailored versions of its products, likely including its search functionality, along with offerings such as YouTube and Chrome. The company is pushing to change make its products fun and safe for children, Pavni Diwanji, Google vice president of engineering, said last week. The new initiative reportedly will begin next year.
Gadget Ogling: Seeing E-Ink Everywhere, Breathing Easy and Brewing Beer
December 06, 2014
Welcome, dear readers, and set aside that last leftover-turkey sandwich for a short while as we explore the murky landscape of freshly announced gadgets. On the menu in our post-Thanksgiving edition are a pair of e-ink smart devices, wearables with a health focus, an intelligent home brewing kit, a kitschy kitchen product, and perhaps the most useless item we've included in this column to date.
Twitter Gives Harassed Users a Little Ammo
December 04, 2014
Twitter has announced a revamp of its system for reporting abuse on its service. The new changes make it easier to report account impersonation, harassment of others on the service, and threats of harm to oneself or others, said Shreyas Doshi, Twitter's director of product management. The changes allow subscribers to report abuse of others, and simplify flagging tweets and accounts for review.
High Court Hears Arguments in Facebook Threat Case
December 02, 2014
The U.S. Supreme Court on Monday heard arguments in "the Facebook threat case," which centers on a number of threats posted in the form of rap lyrics to a Facebook page created by Anthony Elonis. The targets of the threats were his estranged wife and an FBI agent. Elonis was convicted on four of five counts of making threatening statements in violation of federal law.
Hear, Hear: The Rise of Social Listening
November 24, 2014
Evian ran a promotion to give away bottled water during August in New York. People had only to tweet using the hashtag #evianBottleService to get free water delivered to them on the streets. To pull it off, Evian coordinated its social listening efforts and its marketing strategy -- a valuable combination for brands that want to make use of what they hear online.
Twitter Opens Entire Multibillion-Tweet Gold Mine to Searchers
November 20, 2014
Twitter this week began indexing every public tweet posted since it began operating in 2006. "Our long-standing goal has been to let people search through every tweet ever published," said Yi Zhuang, who led the project team. Use cases Zhuang cited for the new infrastructure include results for entire TV and sports seasons, conferences, industry discussions and long-lived hashtag conversations.
WhatsApp Battens Down the Hatches
November 19, 2014
WhatsApp has added end-to-end encryption and enabled it by default in the latest version of its Android messaging application, partner Open Whisper Systems announced Tuesday. The new feature taps Open Whisper's open source TextSecure encryption protocol to ensure that only a conversation's participants can read the messages they exchange. WhatsApp itself won't be able to decrypt the messages.
Picture This: Instagram for CRM
November 18, 2014
With millions of active monthly users, Instagram is a prolific, lively social media community. Businesses want to get in on the Instagram game in order to boost marketing and enhance customer relations. It might not be immediately obvious to some businesses, however, just how they can get involved with Instagram and make it work for them. One way is to invite customers behind the scenes.
GOP Caught With Fingers in the Twitter Jar
November 18, 2014
The Republican Party and at least two outside political-spending groups reportedly used anonymous Twitter accounts to share internal polling data in the months leading up to this year's midterm elections. One of the accounts was named after the fictional West Wing character Bruno Gianelli, who attempted to fund campaigns with possibly unethical cash.
Facebook May Punch In at Work
November 18, 2014
Facebook is preparing to plunge into the office collaboration and communication space with something it's calling "Facebook At Work," according to a Monday report. The new offering will be similar to the consumer version of Facebook, but it will allow workers to chat with each other, connect with their professional contacts, and collaborate on projects.
LinkedIn Faces More Litigation for Doing What its Contracts Say It Will Do
November 17, 2014
LinkedIn has been a wildly successful social media business site for many years. It provides a free platform for millions of members to share professional experiences and for businesses to promote themselves. However, LinkedIn's financial success also makes it a target for lawsuits -- even suits that don't seem to make much sense. LinkedIn members voluntarily post their employment history.
Facebook Lubes PR Gears to Dampen Privacy Worries
November 14, 2014
Facebook on Thursday announced Privacy Basics, a set of interactive guides to answer the most commonly questions about how users can control their information on its site. It also aired proposed updates to its terms, data policy and cookies policy; improvements to ad targeting; and expansion of user control over ads. "This is mostly a messaging exercise," said tech analyst Rob Enderle.
Americans Flip-Flop on Personal Data Privacy
November 13, 2014
Despite the publicity about Edward Snowden's controversial leaks, only 43 percent of 607 English-speaking adults surveyed in January had heard a lot about government surveillance efforts, and another 44 percent had heard a little, according to the Pew Research Internet Project. However, 80 percent of the respondents registered concern about government surveillance of communications.
Facebook's Voter Turnout Efforts: Good, Bad or Pointless?
November 05, 2014
In the run-up to Tuesday's mid-term elections, suspicions were rife about the possibility of Facebook influencing the outcome. Facebook had joined Google, Twitter and other high-tech companies in urging people to vote, but skepticism about its motives ran high. In previous elections, it had turned its call to voters into sociological experiments, tweaking its approaches for different groups.
The Trouble With Facebook's Tor Link
November 05, 2014
Facebook recently announced that it was providing access directly over the Tor network. Its purpose was to let users access Facebook without losing the cryptographic protections provided by the Tor cloud. Facebook is providing an SSL certificate which cites its onion address. It will add onion address support for its mobile site later. The Tor link will work only in Tor-enabled browsers.
Monster Tiptoes Onto Twitter
November 05, 2014
Monster Worldwide last week announced that it was rolling out a beta of a social recruitment ad platform, starting this Thursday. Monster Social Ads uses Twitter's Ads API to serve tailored job listings to Twitter users, based on career attributes such as occupation or industry type. A number of U.S. companies have signed on for the beta, including eBay, T-Mobile and UPS.
Ello Sets Its Ad-Free Promise in Stone
October 23, 2014
Ello on Thursday made its ad-free philosophy official by incorporating it into a new company charter. Now converted to a public benefit corporation, the social network has stipulated not only that it will never make money from selling ads or user data, but also that any new owners will have to comply by those terms as well, in the event it's ever sold.
Don't Look Now, but Ads Are Coming to Snapchat
October 09, 2014
Ads soon will arrive on Snapchat. However, they will not target individual users. Rather, they'll appear in a more generalized fashion within the service's Snapchat Stories feature among shared photos and videos, CEO Evan Spiegel said Wednesday. A new service for disappearing content and ads, called "Snapchat Discovery," reportedly also is in the works for launch this year.
Facebook Sharpens Audience Network Targeting
October 08, 2014
Facebook on Tuesday further opened its Audience Network to third-party developers and publishers. It debuted the platform in April, positioning it as a mobile monetization tool that would leverage Facebook's 1.5 million advertisers and the millions of users who sign into apps using their Facebook credentials. The platform is now available to developers and publishers around the world.
Being Facebook Means Never Having to Say You're Sorry
October 03, 2014
Facebook on Thursday announced it had developed a framework for conducting research on its 1.3 billion or so users. The announcement clearly is a response to the onslaught of criticism the company recently received, when it blithely reported the findings of a study about how News Feed content affected a user's mood. Facebook withheld certain posts and promoted others to see how users would react.
Can Ello Convince Facebook Fans to Say Farewell?
September 30, 2014
Facebook may have garnered 1.3 billion users since its inception a decade or so ago, but today there's an upstart contender that has set its sights on much of that same social networking world. "Simple, beautiful and ad-free" is Ello's tagline, and the new social network is gaining considerable attention.
Facebook Asks Users to Bare Souls Over Ad Hiding
September 12, 2014
Facebook has updated its ad policy with two changes. One gives users the option of explaining why they don't want to see a specific ad in their News Feed. The second update takes this new policy a step further by giving more weight to the feedback provided from users who rarely hide ads. Facebook's goal is to identify ads that aren't good fits or are generally offensive.

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