By Jeffrey Hill, David Evancha and Tom Karol E-Commerce Times Part of the ECT News Network
05/29/08 4:00 AM PT
A business continuity and disaster recovery plan is imperative for small and medium-sized businesses. However, a company needs to do a lot more than just create it -- training, ROI assessment, maintenance and continued testing are also necessary.
Companies in the SMB (small and medium-sized business) market segment (between 100 and 1,000 employees and less than US$1 billion in annual revenue) often don't have the expertise or financial resources to formulate and then implement formal business continuity and disaster recovery (BCDR) plans like larger enterprises.
In a recent Aberdeen Benchmark Report, Business Continuity: Implementing Disaster Recovery Strategies and Technologies, it was reported that more than 44 percent of companies with 100 to 1,000 employees did not have a BCDR strategy in place. These organizations are truly vulnerable and risking much. However, even companies that have a formal plan may not have the degree of readiness that assures business continuance in face of a disruption.
Business Context
There are numerous potential events, both natural and man-made, that can be catastrophic to a company, confounding attempts to develop and implement a BCDR strategy. It is difficult to comprehend the devastation of a future event, let alone create a comprehensive approach to meet and survive it. So far, companies in the SMB market segment have been somewhat lax in developing a comprehensive BCDR plan.
SMB companies are dichotomous in their approach to BCDR, with a similar amount stating that they are planning to implement as those stating that they have had a plan in place for the past two years.
In general, SMB companies have demonstrated a distinct personality in their approach to BCDR from the issues that drive them to implement a strategy through the criteria employed in selecting a BCDR vendor.
BCDR Strategy Implementation
Developing, implementing and maintaining a BCDR plan requires a commitment of time and resources. The critical concern driving an SMB company to allocate these resources is the risk of business interruption. Eighty-six percent of SMB companies agreed that this is the top concern, followed -- at a distance -- by the loss of critical business data.
Although many SMB companies fear a business interruption and the possibility of losing critical data, there are challenges that these companies identify that have limited a significant percentage of them from undertaking this activity. The most critical challenge -- identified by almost 58 percent of SMB organizations -- was in understanding the scope and complexity of the requirement.
In addition, 33 percent mentioned anticipated costs as a gating item. Understanding the length and depth of the BCDR problem is the key inhibitor to implementation. Training and education is a need to have for that 42 percent without a strategy.
Supporting Activities
The significant minority of SMBs without a BCDR plan are in need of training and ROI assessment. Those with a plan in place need to conduct a number of functions to support and maintain this activity. By far, the most important function is backup. Ninety-six percent of SMBs reported the backup of physical server data as an important activity followed closely (at 88 percent) by regular file-level backup and by backup of the server operating system (80 percent).
An accurate and timely backup system is a key component to recovering from an unplanned system outage of any size or origin. While a significant majority of SMB organizations back-up daily, only 22 percent back-up in real time.
Several technologies are being deployed by SMB for backup, the most popular of which is physical tape library (84 percent) followed by disk-to-disk backup (46.7 percent) and disk mirroring (46.7 percent).
Addressing Business Continuity Issues
In addition to supporting activities, there are also some distinct actions taken by SMBs to address issues with business continuity and anticipate potential problems and bottlenecks. The actions undertaken by the most SMB companies are creating infrastructure to support business continuity (57.8 percent) and establishing/maintaining a BCDR plan (42.2 percent). The prominence of these two base activities over the more advanced issues such as standardizing procedures (24 percent) and establishing remote worker strategies (4.4 percent) is indicative of the primitive state that most of the SMBs find themselves within on this function.
Having a BCDR plan is a good first step, but only a first step. If the plan is not tested regularly, organizations will have no idea whether it works as expected or even at all. While testing is imperative to be truly prepared, it is also extremely difficult and disruptive. Oftentimes, companies must plan a test some time in advance, hence insuring that all groups are prepared for the system shutdown. This in itself results in a test occurring in optimal conditions, hardly what would be expected in a real emergency. However, SMB companies do not test their plans that often. Only 20 percent test their plans quarterly or more frequently, while 24 percent do not test on a regular basis at all.
Even the best and most comprehensive BCDR plan gets stale over time. Conditions change, new threats emerge and old threats evolve to the point that plans can easily get out of date and become ineffective. A BCDR plan is not a "build it and forget it" activity. Those SMB organizations with a formal BCDR plan update them infrequently. Sixty four percent update their plan annually or less frequently.
As stated before, 44 percent of SMB companies do not have a BCDR strategy in place. There is no question about their vulnerability. However, those with a plan in place often appear to be unjustifiably complacent. The combination of infrequent testing and even less frequent updating does not describe a highly prepared segment.
Key Takeaways
Most SMB companies continue to ignore the benefits of a BCDR plan. These companies now need to:
Implement a BCDR plan sooner rather than later;
Establish the infrastructure to manage and update this plan on a regular basis; and
Incorporate plan testing as a periodic event but test under as realistic conditions as possible.
The SMB segment needs to be particularly concerned with company wide system shutdowns. They can not wait until a disaster of company ending proportions occurs before allocating the resources to do this right. Unlike their bigger competitors, many SMB's will not be able to weather a major disruption. A well tooled plan could be their key to continual survival.
Click here to read the full Aberdeen Benchmark report.
Jeffrey Hill is a senior research analyst in the data management and storage practice group at the Aberdeen Group. He can be reached at jeffrey.hill@aberdeen.com.
David Evancha is a research editor in the technology markets group at Aberdeen. He can be reached at david.evancha@aberdeen.com.
Tom Karol is a research associate in the Aberdeen Group's technology markets area. He can be reached at tom.karol@aberdeen.com.
When we decided to make the switch from a "technology solutions" company to a Business ...
Next Article in SMB
Creating an Enterprise App Vendor Short List, Part 1 May 27, 2008
The short-term costs shouldn't be the only factors SMBs consider when choosing enterprise application vendors. They should also question whether a system will allow them to design new processes in the future, among other things.
Related Stories
AMD Fishes for SMB Buyers With Business Class Initiative April 28, 2008
AMD has targeted small and medium-sized businesses with its new program, which it calls its "Business Class initiative." AMD business class computers will be designed to shoot the gap between expensive enterprise-class systems and consumer PCs. The computers will be sold by various high-profile vendors including HP, Dell and Lenovo.
EMC Scoops Up Iomega in SMB Market Push April 09, 2008
EMC has purchased rival data storage firm Iomega for approximately $213 million in cash. Through the acquisition, EMC plans to extend its reach further into the consumer and small-business markets.
nineMotion: Outsourcing Niche Tech Talent to the SMB February 25, 2008
For nineMotion cofounder Bala Girisaballa, the last three years brought life-changing events his way. He recognized the power of the Internet to hold peoples' lives together. He was separated from family and friends in India while he worked in the U.S. "All the time I was in touch with friends and contacts over the Internet. I realized that people and companies do not have to be limited to seeing and touching."