Welcome | Log In
Handheld Devices

Microsoft Lures Zune Subscribers With Free Tracks

Print Version
E-Mail Article
Reprints

Giveaways seem to have worked for getting people to use its search service, so now Microsoft is going back to the well to see if it will get people to use the Zune Pass music subscription service. Microsoft will give subscribers 10 songs a month to own under the new plan.


The Year in Mac Security 2008
2008 was a busy year for Mac security and malware, with a number of new threats targeting Macs, from Trojan horses to scareware, from browser flaws to Mac OS X vulnerabilities. This document is a summary of the year's security issues that affected Macs. [Download PDF: 3 pgs | 249k]

Microsoft (Nasdaq: MSFT) More about Microsoft is giving an early holiday gift to people who pay for all-you-can-listen access to the Zune digital music store: 10 songs to keep each month, included in the US$14.99 monthly subscription fee.

The decision may appeal to people who have been reluctant to test out the subscription model, preferring to own their music instead of rent it. Microsoft's Zune Pass, RealNetworks' (Nasdaq: RNWK) More about RealNetworks Rhapsody and others give users unlimited access to millions of songs in exchange for a monthly fee. But as soon as the user stops paying, the music stops playing unless he or she forks over extra money to buy each track.

Songs Without DRM

With the new Zune Pass perk, subscribers can use the Zune desktop software as usual to buy individual songs, and the service keeps track of how many free ones remain for the month. In most cases, the song will come in the MP3 format, which can be freely copied to multiple devices and computers.

Microsoft's Zune is a minor player compared with Apple's (Nasdaq: AAPL) Consolidate Mac Servers. Run Windows Server on your Mac. Watch a Demo or Download a Trial. More about Apple line of iPods. Apple snagged 71 percent of MP3 player sales from January to September of this year, to Microsoft's 3 percent, according to market researcher NPD Group.

Microsoft and Apple both sell digital tracks for 99 cents, but so far, Apple has resisted the idea of a subscription service while Microsoft has tried to use it as a way to stand out.

Deals With Studios

Microsoft also said late Wednesday that it signed deals with two major music labels, Sony (NYSE: SNE) More about Sony BMG Music Entertainment and Universal Music Group, so that Zune users can buy MP3-formatted songs, not just ones protected with digital rights management software.

EMI Music and Warner Music Group, along with many independent labels, already allowed Microsoft to sell their catalogs as MP3s.

© 2009 Associated Press. All rights reserved.
© 2009 ECT News Network. All rights reserved.

Social Networking Toolbox:

Print Version E-Mail Article Reprints   RSS

Related Resources

Don't miss a story -- sign up for our FREE e-mail newsletters and view the latest headlines at a glance.
Tech News Flash [ View Sample ]
E-Commerce Minute [ View Sample ]
ECT News Network Weekly Newsletter [ View Sample ]
Shortcuts
  WiFi Hotspot Locator
City or Zip/Postal Code:
Country/Region:
ECT News Network Information
Locate Products and Services
Corporate
Reader Services
ECT News Network