Meta Group senior analyst David Willis said although the FCC initiative to breed more competition into the U.S. broadband market may have its merits, the power line broadband effort is unlikely to do so. "It's hard to make a business case," Willis told TechNewsWorld.
The Federal Communications Commission looked to take its multi-modal
broadband competition initiative to electrical outlets in the U.S., but
industry analysts question the significance of the broadband over power line
(BPL) technology, which may not get the juice it needs from utility
companies.
The FCC announced this week rule changes that allow Internet and network
access by power line, insisting that it is safeguarding existing services
against interference. While there is some criticism that amateur ham radio
may suffer from the newly approved power line application, the FCC said it
is limiting the rule changes to pilot projects and continuing to study the
matter.
Meta Group senior analyst David Willis said although the FCC initiative
to breed more competition into the U.S. broadband market may have its
merits, the power line broadband effort is unlikely to do so.
"It's hard to make a business case," Willis told TechNewsWorld. "Given
the current war between the DSL guys and the cable guys, this is not going
to be good for utility companies. There's no business case for the utility
companies."
Broadband For All
The FCC said in a statement that the BPL rule changes were aimed at increasing
the availability of broadband to wider areas of the country, including rural
areas, since power lines reach virtually every home.
The commission said BPL would enhance competition in areas already served
by cable or DSL broadband by providing another alternative.
Lastly, the commission indicated that access to BPL would facilitate
the ability of electric companies to manage the power grid by delivering
remote diagnosis of electrical failures.
Failed Attempts Already
Despite the FCC rule changes, BPL faces several significant hurdles,
including issues that have not been overcome in the past, according to
Willis.
"People have been trying this for a number of years and it's never been
successful," Willis said.
The analyst indicated the FCC was grasping somewhat to find ways to
introduce more competition into broadband, citing the failure of satellite
high-speed Internet service.
"The only thing they can find is this broadband over power line," Willis
said.
Investment Unlikely
Frost & Sullivan industry analyst Imran Khan told
TechNewsWorld that despite some testing and potential for another revenue
stream, utility companies would have to invest as well, and it could mean
divergence from their core competencies.
"They could maybe expand the [broadband] capabilities in rural markets,
but they're not big enough to make it worthwhile," Khan said.
The analyst added that BPL would also have to be technically on par with
cable and DSL broadband, which are both improving in performance and
dropping in price.
Khan said that even in places such as Ireland or Germany where BPL has seen
some deployment and success , it was not widespread enough to make a mark on
the radar.
Wireless More Attractive
Both Willis and Khan said that broader, faster wireless broadband
technologies are much more likely than BPL to serve the market segments that
cable and DSL currently do not reach.
Willis said coverage through Wi-MAX, a broadband wireless technology
capable of longer geographic reach, could allow wireless carriers to turn a
profit by 2007, presenting a much more favorable opportunity compared to
that from BPL.
Khan added that wireless Internet service providers (WISPs) -- which are
successfully serving smaller, rural markets around the country -- are using
a variety of technologies to serve the pockets without high-speed Internet.
"There are more than 1,000 wireless Internet service providers across the
country," Khan said. "These WISPS are very active in these rural markets."
DSL Drives Broadband Growth Worldwide September 23, 2004
Research by the DSL Forum indicates that in the
year leading up to June 2004, global DSL subscribers reached 78 million at
a rate that was double that of other technologies, including cable. Overall broadband subscribers grew globally to 123
million in the same period, a growth rate of 55 percent.
FCC: Broadband Television on the Way September 16, 2004
Yankee Group senior analyst Adi Kishore told TechNewsWorld that as the cable companies -- including Time Warner, Cox and Comcast -- have taken phone customers away from traditional telcos, the phone companies have been forced to look for alternatives to retain and return market share.
FCC Asks Supreme Court To Rule on Broadband August 31, 2004
"A successful appeal of this case would ultimately mean lower prices and better service for American consumers," said FCC Chairman Michael Powell. But Mark Cooper of the Consumer Federation of America said the FCC's move marked "another dark day for competition and consumers in one of the most vital sectors of our economy."
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