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Results 21-40 of 2962 for Erika Morphy.

CFPB Shifts Some Power to Mortgage Shoppers

The Consumer Financial Protection Bureau on Tuesday introduced Owning a Home, a set of online tools designed to make it easier for consumers to comparison shop for the best deal in mortgage financing. With one tool, users can plug in a credit score and ZIP code to get a sense of the current interest...

CFPB May Rein In Payday Lending

The Consumer Financial Protection Bureau reportedly is considering various approaches to reforming the payday loan industry. The bureau is concerned about the short-term, high-rate debt consumers take on. States typically have been responsible for regulating payday loan company practices. If the CFP...

Retargeting May Work, but Pretargeting May Work Better

The practice of repeatedly serving up ads for products consumers previously viewed or asked about -- called "retargeting" -- not only works, but works so well that its use is spreading beyond simple marketing. So says a recent survey of marketers conducted by Adroll, which provides this type of ad t...

PRODUCT PROFILE

Zendesk Crystallizes Mobile Customer Service

Zendesk has launched a new platform, Zendesk Embeddables, that allows companies to incorporate certain elements of the Zendesk product suite in mobile and Web apps, as well as games and other online mobile experiences. Zendesk Embeddables includes a mobile software development kit and Web Widget. Us...

OPINION

Online Reviews: Separating the Wheat From the Chaff

The majority of Americans rely on online reviews, with some 78 percent checking them out before making a purchase, according to a recent YouGov survey. Forty-four percent of those polled said they had written reviews themselves, at least occasionally. At the same time, many customers doubt the ratin...

Cyber Monday Reveals New Customer Spending Patterns

The Monday after the Thanksgiving Day holiday weekend, aka "Cyber Monday," lived up to its name and more this year. Despite a ho-hum level of sales volume over the past four days, online sales on Monday were up 8.7 percent over the same period in 2013 by late afternoon, according to the IBM Digital ...

PRODUCT PROFILE

AgilOne Bends Over Backwards to Understand Customers

AgilOne has rolled out an enhanced version of its predictive marketing platform with new tools, as well as improvements to fine-tune its forecasting capabilities, said CMO Dominique Levin. The focus of the upgrade was to automate even more of the analytics and subsequent decision-making by users. "U...

Black Friday Reports: Sunny Online, Gloomy Off

It was the best of times and the worst of times for retailers over the 4-day long Thanksgiving Day-Black Friday weekend. If you were an online retailer, it was the best of times. If you were strictly a brick-and-mortar store, it was perhaps not quite the worst, but certainly worse than expected. Sal...

Black Friday May Be Losing Its Mojo

Some $13.1 billion in sales are anticipated this Thanksgiving weekend across all manner of channels, from mammoth shopping centers to online retailers to local shops and pop-up stores. Consumers are eager to score the best bargains, of course, while retailers want nothing more than to attract shopp...

PRODUCT PROFILE

Salesforce Adds App Hub to Centralize Customer Service on Desk.com

Salesforce.com on Monday launched App Hub, an upgrade to its Desk.com customer service platform. App Hub features more than 50 apps for a wide range of functions including e-commerce, email marketing, telephony and text messaging. Partner apps available with Desk.com include Harvest, JIRA, MailChimp...

Amazon Free Video Could Hook Non-Prime Audience

Amazon reportedly plans to introduce a new ad-supported streaming video service early next year. The new service will be separate from Amazon's Prime membership offering, which already includes a video-streaming component. That Amazon already has a presence in the streaming video market is almost be...

OPINION

SMS: It’s Not Just for Marketing Any More

There appears to be a new trend emerging in the enterprise mobile engagement space, according to OpenMarket. Increasingly, its enterprise customers are adapting its platform to use SMS in new ways, said Tim Fujita Yuhas, the company's director of product management. Sometimes those uses are obvious ...

Uber Exec Floats Digging Up Dirt on Journalists

Uber Senior Vice President of Business Emil Michael last week said, in comments he apparently thought were off the record, that the company should consider hiring a team of opposition researchers to investigate the personal lives of journalists who reported negatively on the company. He reportedly s...

Salesforce1 Lightning Connect Aims to End the Long CRM Integration Nightmare

Salesforce.com has unveiled Salesforce1 Lightning Connect, a new component for its Lightning Platform as a Service for mobile developers, which it introduced last month. Lightning Connect, which is available immediately, is an integration tool that moves data in real time from back-end legacy syst...

PRODUCT PROFILE

Kana Burnishes Omnichannel Customer Engagement Tools

Kana on Monday announced the first major upgrade of its flagship enterprise product following its acquisition earlier this year by Verint. The product, Kana Enterprise Customer Engagement Optimization platform, has been available since Oct. 31. At its core, the platform is the same, said Kelly Koell...

Money Makes the World Go Round on Singles Day

Nov. 11 is Singles Day in China -- aka the "11.11 Shopping Festival" -- and the country's millions of unhitched celebrated the event by spending some quality time with online retail giant Alibaba. So far, the event has generated $9.3 billion in sales and 278 million orders shipped, the retailer repo...

Texting Drivers Willing to Play With Fire

Texting while driving is dangerous. We know that intuitively; we know it because the statistics say so; we know it because we have seen any number of public service announcements warning of its hazards. A whopping 98 percent of respondents in a recent survey of people who text at least once a day ac...

OPINION

Webrooming Takes the Sting Out of Showrooming

Showrooming, the bane of retailers, is the consumer practice of visiting a brick-and-mortar store to test out merchandise -- say a new TV or electronic gadget -- and then buying the same model online at a cheaper price. Now there's "webrooming" -- a new buzzword for a trend that's been gaining momen...

Cortana Goes to Work for Microsoft Dynamics CRM Users

Microsoft on Tuesday announced a slew of new features and functionality for Microsoft Dynamics CRM, including the addition of Cortana, Microsoft's intelligent personal assistant. The company also added the ability to create predefined and configurable processes using branching logic, near real-time ...

Monster Tiptoes Onto Twitter

Monster Worldwide last week announced that it was rolling out a beta of a social recruitment ad platform, starting this Thursday. Monster Social Ads uses Twitter's Ads API to serve tailored job listings to Twitter users, based on career attributes such as occupation or industry type. A number of U.S

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