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Chris Maxcer
Amazon and Apple's 'Tough Slog' on Madison Avenue
02/21/14 5:00 AM PT | TechNewsWorld | 911 Words

... and Apple just can't seem to catch a break with the advertising elite on Madison Avenue. In fact, advertising sales are a "tough slog" for both companies, mourns a feature in the latest Advertising Age . The problem? Apple and Amazon won't...

Chris Maxcer
Amid Shrinking Market Share, Apple's 2014 Challenges Loom Large
01/09/14 7:00 AM PT | TechNewsWorld | 1235 Words

... my mind, 2014 is shaping up to be Apple's wildest year in the post-Jobs era. Last year, we saw a lot of incremental innovations from Apple but no thunderous new products. Sure, the new Mac Pro is insanely small, quiet and...

Chris Maxcer
Apple, Oct. 22 and the Fading Element of Surprise
10/10/13 5:00 AM PT | TechNewsWorld | 755 Words

... traditional autumn iPad announcement event is slated for Oct. 22 this year, and while we don't know exactly where the event will go down, it seems pretty clear to just about any Apple-watching newshound that Apple will announce new iPads with the...

Chris Maxcer
Apple's Shrewdly Radical iPhone Trade-In Program
09/05/13 5:00 AM PT | TechNewsWorld | 743 Words

... new iPhone trade-in program has the potential to radically amp up Apple's control of its iPhone customer base and even has the potential to change how iPhones are sold. On the surface, it's just a play for customer convenience, a move...

Chris Maxcer
Watch for an Apple Sneak Attack on Living Room Gaming
06/20/13 5:00 AM PT | TechNewsWorld | 1374 Words

... all the cool updates Apple promised to bring the world at its Worldwide Developers Conference -- iOS 7, OS X Mavericks, a new Mac Pro -- the most tantalizing new possibility wasn't described at all: games. Gaming. An Apple-made gaming console. A...

Chris Maxcer
Apple Brings Back Sexy at WWDC
06/11/13 5:00 AM PT | TechNewsWorld | 1721 Words

... Apple's annual Worldwide Developers Conference focuses on developers who create applications and services around Apple's products, the company always reveals something new for everyday consumers, too. At this year's keynote address, Apple delivered a little love for everyone: a new flat...

Chris Maxcer
When Apple Whispers to Devs, Consumers Read Lips
06/06/13 5:00 AM PT | TechNewsWorld | 857 Words

... Apple's Worldwide Developers Conference kicks off next week in San Francisco, it won't just be application developers watching. While the company speaks to business partners and professionals who use core Apple tools every day, the rest of the Apple enthusiast world...

Chris Maxcer
The Hot Mess That Is Apple's E-Book Legal Fight
05/16/13 5:00 AM PT | TechNewsWorld | 1649 Words

Justice Department is painting Apple as the "ringmaster" of an ebook price-fixing conspiracy. The news came out in court filings made public earlier this week as the DOJ prepares to do battle with the only member of the so-called conspiracy unwilling to admit...

Chris Maxcer
Does Apple Need a Bigger Stick - or Charm School?
03/07/13 5:00 AM PT | TechNewsWorld | 992 Words

As such, behind every rock on the Web there seems to be a new charge to knock Apple down. If a competitor isn't charging the hill, Apple seems to be the target for stone-throwing. It's not that this is unexpected; the rise and...

Chris Maxcer
There's More Behind Apple's Blithe iPad Release Than Meets the Eye
01/31/13 5:00 AM PT | TechNewsWorld | 1149 Words

If you consider the high-profile nature of Apple, the number of products, the competition, as well as the sheer size of the company, it's odd that it puts out just a handful of press releases a year. It's not like Apple is...

Chris Maxcer
Apple Doesn't Do Cheap
01/10/13 5:00 AM PT | TechNewsWorld | 1107 Words

Then dozens of higher-profile publications jumped on the bandwagon with articles and posts exploring the rumor, making it hard to tell if there's real teeth behind this story or just more iGeek love hoping that Apple will take over the world.

...

Chris Maxcer
Hey Apple - Make Innovation, Not War
12/20/12 5:00 AM PT | TechNewsWorld | 1258 Words

I'm tired about seeing all these headlines about the various Apple and Samsung court battles in various countries and jurisdictions -- they clutter up my online experience. I want innovation. I want new features. I want these guys with billion-dollar budgets to focus...

Chris Maxcer
Apple Stores Make Tidy Profits, but They Don't Need To
11/15/12 5:00 AM PT | TechNewsWorld | 919 Words

... the news hits that -- yet again -- Apple retail stores produce far more sales per square foot than any other retailer, including Tiffany's, the piece I most often see missing is the most important: Apple's retail sales success is a side...

Chris Maxcer
How Is Tim Cook Not Livid When Apple Steals From Children?
11/08/12 5:00 AM PT | TechNewsWorld | 2982 Words

... cannot believe that Apple , my favorite company in the whole world, still has its head stuck in the sand over deceptive in-app purchases in games targeted at small children. Sure, I heard the horror stories about Smurfs and zoo animals and...

Chris Maxcer
The Apple Fan's Next Dream
10/11/12 5:00 AM PT | TechNewsWorld | 1229 Words

... once before have I ever questioned Apple's ability to innovate and create groundbreaking products, and that was the dark days of the clones when I was considering switching to a PC. Of course, Steve Jobs then introduced the bubbly blue iMac...

Chris Maxcer
The Glare of the Spotlight Keeps Apple From Dazzling Us
09/06/12 5:00 AM PT | TechNewsWorld | 1005 Words

... Apple's invitation to media professionals made the date official, but September 12 has been the likely date for the company's iPhone 5 rollout event for more than a month. Did that date come from supposition or an outright leak? Doesn't matter.

Chris Maxcer
Don't Count on Apple to Slice Through TV's Gordian Knot
08/30/12 5:00 AM PT | TechNewsWorld | 1999 Words

... been an Apple product enthusiast and watcher for years, and if there's one product that I lusted after two years ago , it was a real Apple TV -- a cool HDTV with a big screen and a kickass Apple navigation system...

Chris Maxcer
Apple Fans, Welcome to the Machine
08/23/12 5:00 AM PT | TechNewsWorld | 1018 Words

... been an Apple Mac user since high school, using them even as I struggled through business classes on clunky PCs. As an adult, I used them in college. I have since purchased five Mac laptops and an iMac, and while I'm not...

Chris Maxcer
Where Apple's Boy Genius Went Wrong
08/09/12 5:00 AM PT | TechNewsWorld | 1629 Words

... Apple produced a set of three terrible ads that ran on television for the first part of the Olympics. They featured a cute and likeable Apple Genius boy/man out in public in his Apple Genius blue t-shirt helping hapless individuals. They didn't...

Chris Maxcer
Next-Gen Apple TV Release Faces Tricky Timing
06/07/12 5:00 AM PT | TechNewsWorld | 921 Words

Then there's the fabled, mythical, and perhaps magical real Apple TV that Apple is supposedly working on deep inside the catacombs of the company's Cupertino headquarters.

There have been plenty of allusions to such a device, starting well before the Steve...

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