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Denis Pombriant
Did Salesforce Need to Buy Datorama?
07/17/18 11:33 AM PT | CRM Buyer | 617 Words

My Take
Salesforce leads in virtually every CRM category and has a serious platform business that large numbers of customers increasingly have been relying on to build and maintain bespoke apps for unique business needs.

It's natural, after all...

Richard Adhikari
How E-Commerce SMBs Can Weather Political, Social Firestorms
07/17/18 5:00 AM PT | E-Commerce Times | 957 Words

A national debate over civility erupted after Stephanie Wilkinson, a co-owner of a Red Hen restaurant in Virginia, asked White House...

Vivian Wagner
Miller Heiman CEO Byron Matthews: Stay Tuned for the CRM 4.0 Revolution
07/11/18 11:13 AM PT | CRM Buyer | 1009 Words

CRM Buyer: What is sales enablement, and why is it important?

Byron Matthews: There's a gap in performance across B2B selling, because buyers are innovating faster than sellers are getting better at selling. Sales enablement's function is to try to close...

Richard Adhikari
New B2B Customer Experience Dashboards Promise Better Business Visibility
07/12/18 11:14 AM PT | CRM Buyer | 940 Words

They give businesses "a centralized, holistic view of their information to make more informed decisions," she told CRM Buyer.

Among the factors monitored: Net Promoter Score and trends in NPS over time; Response time to follow up requests; Text analytics, to...

Denis Pombriant
A Trade War in the Cloud?
07/14/18 5:00 AM PT | CRM Buyer | 643 Words

Will that remain the battleground? Or should we expect greater contentiousness around services -- specifically, Software as a Service, and CRM in particular? Retaliation for U.S. trade initiatives so far has been aimed at things produced by Trump-leaning industries and states, like motorcycles,...

Vivian Wagner
3 Smart Ways to Use Video in E-Commerce
07/16/18 11:25 AM PT | E-Commerce Times | 998 Words

Everywhere we turn, videos are in our feed. Video is often how stories get told in the 21st century, so it's...

Richard Adhikari
New MacBook Pros Get Major Power Boost
07/13/18 9:22 AM PT | TechNewsWorld | 912 Words

Apple on Thursday announced updated MacBook Pro 13- and 15-inch notebooks with a Touch Bar, 8th-generation Intel Core processors, support for...

Richard Adhikari
US Lawmakers Eye Apple, Alphabet Data Privacy Practices
07/11/18 5:00 AM PT | E-Commerce Times | 926 Words

The United States House of Representatives Committee on Energy and Commerce has written Alphabet CEO Larry Page and Apple CEO Tim...

Denis Pombriant
What I Learned at the Conferences
07/07/18 5:00 AM PT | CRM Buyer | 1132 Words

CRM Is Still Big, Big, Big
CRM doesn't appear to be slowing down. As an industry, it's rated at about US$35 billion in revenues -- up threefold over where it was at the beginning of the century when I was...

Richard Adhikari
What the GDPR Means for Small US Etailers
06/21/18 11:20 AM PT | E-Commerce Times | 1032 Words

CRM Software to the Rescue
CRM systems that make it relatively easy to execute functions like erasure and consent modification "can help considerably," Frank suggested.

"SugarCRM recently released a data privacy module that automates much of the processes for...

Chris Bucholtz
To Drive Change, Let Your Customers Be the Messengers
06/30/18 5:00 AM PT | CRM Buyer | 791 Words

Opportunities Lost
In a CRM context, that tendency can directly endanger efforts to improve sales, support and marketing.

A sales manager who suggests new strategies, unveils new territories, or even merely encourages the sales staff to use CRM may...

Denis Pombriant
Zuora at a Crossroads
06/18/18 5:00 AM PT | CRM Buyer | 994 Words

If this sounds like customer relationship management, it is -- and I think Zuora's big challenge right now is in getting the CRM-finance/billing ratio right. CRM -- or as I think of it, putting the customer in the center of what a...

Richard Adhikari
Companies Team to Give Hard-Pressed Sales Reps a Boost
06/20/18 11:35 AM PT | CRM Buyer | 628 Words

"Many manufacturers and distributors participate in trade events, and the ability to conduct sales immediately through Square increases their order-to-cash velocity," she told CRM Buyer.

The app provides sales reps with access to real-time data about their customers; accurate product, pricing...

Richard Adhikari
IBM's Watson Enlisted for B2B Sentiment Analysis
06/27/18 11:12 AM PT | CRM Buyer | 588 Words

IBM had it long before Watson was its marketing albatross," she told CRM Buyer.

Sentiment analysis "has evolved to be more sophisticated and cost-effective, and there are varying levels of effectiveness of such solutions," Wettemann pointed out. "It's really table stakes by...

Denis Pombriant
Oracle's Creative Destruction
06/26/18 11:29 AM PT | CRM Buyer | 775 Words

The new programs will span Oracle's cloud offerings in ERP , SCM HCM, EPM, and most importantly for the CRM world, CX. But look for the most robust coverage in North America first.

My Two Bits
Whether you're a bird...

Denis Pombriant
Salesforce Connects With Marketing
06/21/18 7:00 AM PT | CRM Buyer | 963 Words

My Two Bits
Marketing is arguably the last frontier in CRM , because sales and service apps have been well articulated by now. Nonetheless, we should add that the marketing announcements coming out of Chicago this week blur the lines...

Denis Pombriant
Oracle's Nice Numbers
06/30/18 5:00 AM PT | CRM Buyer | 752 Words

Significant Q4 wins and earnings numbers reflect the strength of Oracle's resurgence as a cloud company. At its earnings call earlier...

Richard Adhikari
What Net Neutrality's Repeal Means to E-Commerce SMBs
06/27/18 5:00 AM PT | E-Commerce Times | 921 Words

Small and mid-sized e-commerce businesses are likely to be hit hard by the United States Federal Communications Commission's repeal of Net...

Vivian Wagner
7 Keys to Global E-Commerce Success
06/26/18 7:00 AM PT | E-Commerce Times | 841 Words

If you operate an e-commerce company, the world is at your fingertips, and global markets offer the enticing promise of increased...

Richard Adhikari
The Dismal State of Healthcare IoT Security
06/25/18 5:00 AM PT | E-Commerce Times | 947 Words

The healthcare industry has been moving toward medical equipment connectivity to speed up data entry and recording, as well as improve...

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How does the tech industry compare to other industries when it comes to diversity?
Tech firms have been working much harder than others to achieve diversity.
Tech is rife with sexism, racism, homophobia and other forms of discrimination.
The tech industry would be more inclusive if there were more qualified applicants.
Tech firms have made superficial efforts but they're mainly for show.
The push for diversity is a cultural fad, and there is no real problem.