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Rob Enderle
CES 2019: A Tech Solution for a Standoff
01/14/19 11:06 AM PT | TechNewsWorld | 1685 Words

To say I'm typically not a fan of CES would be an understatement, but this year was very different. A combination...

Chris Bucholtz
Top CRM Blogs of 2018: Countdown, Part 1
01/10/19 12:00 PM PT | CRM Buyer | 2521 Words

An example of that was her great post "Acquisition Addiction's Impact on Customer Experience ROI," which points out that there are three opposing forces at work within marketing departments: maximizing profits, maximizing revenue, and creating and keeping customers.

If CX is...

Denis Pombriant
The Teetering Social Empire
01/09/19 11:48 AM PT | CRM Buyer | 1043 Words

From sales to service and marketing, CRM's benefits include a lot of value from providing significantly lower-cost business processes.

Social CRM
Now the vehicle for all that goodness is in trouble, and while no vendors that I've spoken to...

Richard Adhikari
Microsoft, Kroger Ring Up Retail as a Service
01/09/19 10:04 AM PT | E-Commerce Times | 1053 Words

Marketing the jointly developed RaaS product will "create a new profit stream for Kroger and [let] retailers save R&D capital," Petersen added.

The commercial RaaS product probably will be marketed in Q4 this year, Constellation's Wang predicted.

The product likely...

Laura Giddings
Creating New Customer Experiences: 6 Retail Technology Predictions for 2019
01/08/19 1:19 PM PT | E-Commerce Times | 1535 Words

Influencer Marketing, Social Media Takeover
Influencers have been taking over the world -- or at least the marketing world. This relatively new phenomenon has been gaining steam steadily, along with the rise of platforms like Instagram. In 2019, it will...

Rob Enderle
2019: The Year Everything Changes
01/07/19 11:27 AM PT | TechNewsWorld | 1874 Words

We are approaching critical mass on a number of technologies that we will see increasingly this year. This wave will start...

Ned Madden
'DNA Printing' in the Cloud, Part 3
01/02/19 11:13 AM PT | TechNewsWorld | 2197 Words

'DNA Printing' in the Cloud, Part 1 'DNA Printing' in the Cloud, Part 2

Rob Enderle
The Smartest Tech Products of 2018
12/31/18 5:00 AM PT | TechNewsWorld | 1197 Words

Picking a product of the year is anything but trivial because the products I cover every week range from headphones to...

Ned Madden
'DNA Printing' in the Cloud, Part 2
12/26/18 10:20 AM PT | TechNewsWorld | 1991 Words

'DNA Printing' in the Cloud, Part 1 In DNA printing, genetic code becomes computer code. This transformation occurs when the...

Rob Enderle
2018: The Year of Fighting for Positive Change
12/24/18 5:00 AM PT | TechNewsWorld | 1267 Words

This was an unusual year, largely defined by actions by President Trump that seemed focused on harming the majority of people...

Jeff Kagan
Cable One's Bright Sparklight Idea
12/21/18 5:00 AM PT | E-Commerce Times | 866 Words

In the new world of competition, staying on the cutting edge of marketing will be key to the survival and success of every player in the space.

I firmly believe this Sparklight shift is an indication that Cable One soon will enter...

Ned Madden
'DNA Printing' in the Cloud, Part 1
12/18/18 11:02 AM PT | TechNewsWorld | 1873 Words

The shape of the Genome poem

John P. Mello Jr.
Chinese Scammers Game Amazon to Boost Sales
12/18/18 8:17 AM PT | E-Commerce Times | 1112 Words

"There's always been a fake review problem, but it extends beyond Amazon," said Greg Sterling, vice president of strategy and insight for the Local Search Association , a not-for-profit association of companies engaged in local and location-based marketing.

"It's a...

Rob Enderle
Apple's Self-Destructive Qualcomm, China Strategies
12/17/18 10:52 AM PT | TechNewsWorld | 1733 Words

The reasons behind Apple's fight against Qualcomm seem as poorly founded as President Trump's reasons for wanting a wall. Pretty much...

Erich Litch
E-Commerce Success Strategies: Think Local, Not Global
12/14/18 5:00 AM PT | E-Commerce Times | 1715 Words

It's a determining factor in the buying decision, and it's a good way to establish a level of trust and comfort that no amount of marketing or promotion can provide.

In addition to increased conversions, card purchases transacted with the combination of...

Richard Adhikari
Wix Launches 20-Product CRM Suite for SMBs
12/13/18 11:43 AM PT | CRM Buyer | 870 Words

"With the launch of Ascend, we are expanding our market by offering management tools, marketing and promotion capabilities," said Wix CEO Avisai Abrahami. "Ascend is the next iteration in a long line of products, informed by our data and designed with our...

Peter Suciu
BlackBerry Makes Autonomous Vehicle Play
12/13/18 5:00 AM PT | TechNewsWorld | 1303 Words

"Vehicles need to be able to securely communicate with other vehicles, infrastructure and a plethora of smart devices," said Mark Wilson, chief marketing officer at BlackBerry, during a press call on Monday.

The future of autonomous vehicles will rely on a...

Rob Enderle
Who's Winning the Latest Tech Industry Battles?
12/10/18 11:02 AM PT | TechNewsWorld | 2462 Words

December has become consistent with the Chinese curse, "May You Be Born In Interesting Times." We are up to our armpits...

Robert Passikoff
10 Brand and Marketing Trends to Watch in 2019
12/07/18 9:40 AM PT | E-Commerce Times | 1758 Words

Following are 10 trends that will have direct consequences to the success -- or failure -- of your 2019 branding and marketing initiatives.

1. Real People, Real Profits
How consumers define "value" is already complex and is only going...

Peter Suciu
End of the Line for Microsoft Edge?
12/07/18 5:00 AM PT | TechNewsWorld | 1332 Words

IE effectively became legacy, with compatibility with IT apps but little else, and Edge was slated to move against Google's Chrome browser but with zero market share to start -- and still free, so marketing funding was well below what was needed for...

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