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5 Effective Ways to Reduce E-Commerce Churn
July 2, 2019
The subscription model forms the backbone of the revenue streams of many SaaS companies. In fact, more than 90 percent of software providers expected to migrate to a subscription-based business model by 2022, according a Gartner report. Despite the higher rates of adoption, companies often struggle with keeping subscription customers, leading to high churn rates and lost revenue.
Oracle Does OK - Surprised?
June 22, 2019
To all the geniuses who advised selling Oracle shares ahead of this week's earnings call: You might want to recheck your calculations. On your slide rule. The headline on Oracle's statement is all you need to begin the self-recriminations: "Q4 FY19 GAAP EPS UP 36% TO $1.07 and NON-GAAP EPS UP 23% TO $1.16." What were the naysayers thinking? More importantly, what were they thinking with?
Trailhead, Salesforce's Not-So-Secret Weapon
June 4, 2019
Salesforce has used its Trailhead learning system to teach developers how to program on its Lightning platform for more than five years. The company last week completed its fourth highly successful TrailheaDX conference, which attracted 14,000 people to the Moscone Center in San Francisco. There are plenty of good reasons for Salesforce to be in the software-coding-education game.
Trailblazing a Path for Blockchain
May 30, 2019
Many of us think of blockchain as the technology that prevents counterfeiting digital currencies like bitcoin. However, the so-called cryptocurrencies have hit the rocks recently, losing value or at least fluctuating wildly, making them look more like the stocks of startups than stores of value. Still, as an independent technology the value of blockchain is only growing.
Leveraging the Tools That Fuel E-Commerce Growth
May 25, 2019
E-commerce technologies have been innovating fast. It's no surprise, considering e-commerce in North America grew by 15 percent in 2018, to reach more than $500 billion. Today's e-commerce businesses need to stay ahead of the curve if they want to be the consumer's choice, as convenience and relevance remain king. Companies can stand out by deploying some of the latest technologies.
AppExchange Partners Get a Lift
May 23, 2019
For many years, one of the big concerns of the cloud software industry has been ensuring that the user experience was as good for enterprise software users as it was for consumers on big websites like Amazon. That has been a good motivator, because today's apps on both desktops and mobile devices have seen major improvements. That applies to today's partner ecosystem as well.
Omnichannel Retail: Big Data Is Nice, Fast Data Is Necessary
May 18, 2019
Any retailer that wants to be competitive knows it must offer a seamless omnichannel experience to its customers. However, many retailers aren't aware that the key to powering that customer experience is IT system performance. Why? Omnichannel retailers must process, analyze and use huge amounts of data for a multitude of equally important functions.
Einstein Analytics for Financial Services
May 7, 2019
It's not that Salesforce has introduced more artificial intelligence apps for its Einstein analytics tool set -- this time for financial services -- that's important. It's that the clear trend now emerging is that you can't really have an industry market solution-set without analytics tuned to the vertical. There are at least two ways to do analytics.
What Everyone's Getting Wrong About Digital Transformation
May 3, 2019
Digital transformation is all the rage right now, and tech companies are working hard to promote it. You can hardly take an action online or go to a conference without being bombarded by digital transformation messages from every angle. Some companies are even using it to sell items only distantly related to digitally transforming. However, digital transformation should not be the end goal.
New CRM Research Shows Awareness Gap
May 1, 2019
CRM guru Esteban Kolsky and I did some primary research earlier this year, paid for by Zoho. We wanted to improve our understanding of what buyers of CRM systems were most interested in, and to discover their highest priorities. Our survey population was comprised of more than 200 highly qualified executives and managers in companies with workforces that ranged from 500 to several thousand.
Open Source Flaw Management Shows Signs of Improvement: Report
April 30, 2019
Almost two years after the infamous Equifax breach, many organizations still struggle to identify and manage open source risk across their application portfolios. Meanwhile, the latest report tracking open source security shows a 40 percent rise in the average number of open source components detected in each codebase analyzed. The scanned software includes commercial applications.
NICE InContact Packs CXone With Tons of AI Features
April 19, 2019
NICE inContact has released the Spring 2019 version of its CXone cloud-based contact center software, with multiple AI-powered updates for smarter customer and agent engagement, plus enhanced CRM integrations. NICE inContact CXone "is the most complete, unified, and intelligent cloud contact center platform available in the market," said company spokesperson Cheryl Andrus.
How SMBs Can Trade Stressful One-by-One Shipping for Streamlined Operations
April 18, 2019
E-commerce continues to grow at an unprecedented pace. Total retail sales, excluding the sale of items not normally bought online -- like fuel, automobiles, and food at restaurants -- hit $3.628 trillion last year, up 3.9 percent year over year from $3.490 trillion. E-commerce accounted for a 14.3 percent share of that total, and 51.9 percent of all retail growth. That is substantial.
Back to the Old School With Zoho
April 13, 2019
Customer relationship management keeps expanding, and some people might wonder why we never seem to get all the way to some mythical goal of perfection. One of the chief reasons is that the goal posts are moving away from us and always will be. This isn't some plot by the software companies to drive demand. From what I've seen, most companies simply try to keep up with demand with increasingly diverse products that meet real market needs.
Google Presents a Cornucopia of Cloud Goodies
April 11, 2019
Google announced a host of new services, features and partners at Google Cloud Next '19 Day 2 in San Francisco. The new unveilings followed its announcement of Anthos, an open source platform powered by Kubernetes, on Day 1. Anthos is "a single platform for developers and operations; it is for on-premise and multicloud installations," said Google SVP Urs Hölzle.
What Sellers Are Missing From CRM
April 11, 2019
As the B2B buyer continues to evolve, B2B sellers have more solutions than ever in their technology stacks. From CRM, sales content and asset management, to sales enablement, LMS and more, these technologies have been adopted in order to stay ahead of the changing behavior of prospects. The adopter of these solutions hopes to drive individual sales while increasing the team's productivity.
Using the Contact Center to Help Build Brand Loyalty
March 29, 2019
In 2018, 8.8 percent of all retail sales globally, totaling more than $2 trillion, were made online. As the total number of online purchases grows, a compelling case can be made that e-commerce customers expect to receive support that is as good as or even better than those who purchase the very same products in a store. In person, it is very easy to verify the proper set-up and operation.
Is Your Contact Center Ruining Your CX?
March 27, 2019
While CRM software is a vital tool, CRM itself is really a discipline: It's the cultivation of the customer relationship and the management of customer data to create better experiences for the customer and to generate better results for the business. The CRM application doesn't exist on its own in many organizations -- or in many vendors' suites of products, for that matter.
AI-Powered Inventory Management: A Make-or-Break Tool for Retailers
March 22, 2019
Retail is facing battles on all fronts. Up against Amazon's streamlined operations on one side, and a higher demand for flawless customer service and experience on the other, it's either think or sink for many. However, AI has thrown some early adopters a lifeline. As Amazon has proven with its stranglehold on the retail industry, online shopping is unquestionably the future.
Oracle MCX
March 21, 2019
Oracle held its Modern Customer Experience conference in Las Vegas this week, and it was eye-opening. This is the fourth MCX conference and an important milestone for a company that came to the cloud later than its competition. No doubt about it, Oracle has done much in a short time to develop and deploy its customer experience vision, so it is now possible and fair to critique the company's progress.
Learning Online: Getting Down to Business
March 4, 2019
Online learning platforms have made it easier than ever to offer workshops, courses and educational content of all kinds. In addition to the growth of online learning in traditional educational spheres, there's been growth in the business world. Companies increasingly have been using online learning platforms both to train employees and to educate customers.
Why You Should Source Foreign Talent for AI, IoT and ML
February 27, 2019
The artificial intelligence revolution has been going on for a while, but that does not mean all of software research and development is part of it. It is, nonetheless, an interesting example of what pushes the software industry forward. The ideas and techniques that brought machine learning into existence were developed over the span of several decades.
New AI, Mixed Reality, Customer Insight Tools Coming to Microsoft Dynamics 365
February 22, 2019
Microsoft announced a number of artificial intelligence, mixed reality and customer insights tools for Microsoft Dynamics 365 at its Microsoft Business Forward event in Paris. There is "a lot of hype around AI and MR, but these are real applications delivering value to customers today" noted Rebecca Wettemann, vice president of research at Nucleus Research.
Integrating MAP With CRM Can Fuel Your Pipeline
February 14, 2019
Sales teams are tasked with nurturing leads and driving them to a sale. In order to do this, they need to maintain a clear record of communication with each prospect. This is especially important as the customer journey requires several touchpoints. As customers get deeper into the journey, strategic face-to-face meetings must take place to generate real business outcomes.
4 Techniques for Validating Enterprise Blockchain
January 21, 2019
There's been a lot of hype about blockchain over the past few years. Nowadays though, there are signs that we may be on the cusp of moving from the "blockchain will solve all your problems" segment of the hype cycle into the "blockchain may be useful for a few targeted applications" segment. Utility-based Darwinism is at work -- we're starting to see the less likely applications fall away.
Microsoft Word in a Word: Frustration
January 10, 2019
Why have Microsoft and Apple been wasting the time of their users? My latest irritation concerns the disappearance of the Microsoft Word "Recent" folder from my MacBook. It was simply gone. Vanished. Poof. To make matters worse, this same thing has happened twice this month. From what I've heard, this problem has been occurring for many years. It just affects different users each time.
Oracle's Customer Transition Challenge
December 19, 2018
Oracle narrowly missed its number last quarter, so it was good to see the company come roaring back -- it made a lot of money. More importantly, many analysts have conceded that Oracle has reached a point in its infrastructure deployment where it can mount a serious challenge to other providers and supply the needed cloud services for its ERP and cloud database businesses.
Oracle and the JEDI Contract
December 13, 2018
Oracle has filed a suit in federal court over the $10 billion Pentagon JEDI contract to be awarded to a single vendor. Oracle claims that the single-vendor award is unfair and illegal, a claim it first filed with the GAO, or Government Accountability Office. The suit followed the GAO's denial of Oracle's claim. My first instinct was to call this legislative entrepreneurship.
Salesforce IoT Insights Could Turbocharge Field Service
December 6, 2018
Salesforce has announced the addition of IoT Insights to Field Service Lightning. The new tool permits signals from IoT devices to show up directly on Salesforce Service Cloud and Field Service Lightning mobile app consoles, alongside CRM data. Service organizations can draw on those IoT signals to anticipate and diagnose issues remotely, determine the source of the problem.
One-of-a-Kind CRM
December 5, 2018
The hoopla over vertical market or industry CRM might be eclipsing a similar move that does the same kind of thing but with less fanfare. In the end, we might be discussing two iterations and just a difference of degree. The proliferation of CRM development platforms by companies like Microsoft, Oracle, and especially Salesforce, is changing how we regard core functionality.
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