Social Networks

YouTube has taken a backseat to TikTok when it comes to average engagement with Android users, according to a report from a mobile market watcher. During the 11-month period between August 2020 and June 2021, TikTok's Android app has surpassed YouTube in the United States in the average monthly time...

For e-commerce businesses that are seriously considering a new source for brand awareness and customer acquisition, TikTok can be an unbeatable advertising investment, according to Dariya Smailova senior digital media buyer manager at Vendo. The platform allows e-commerce brands to remain visible an...

Consumers will spend more money shopping online this summer in response to ads they see on social media if deals are offered by vendors. Shoppers also are more receptive to chat commerce, a potential new trend. New research by Smartly.io, a social advertising automation platform for creative and per...

Twitter is adding some new powerful features to its repertoire that users will be able to access for a price. The new premium offering, called Twitter Blue, will allow users to "undo" tweets, as well as create collections of their favorite tweets, according to independent researcher Jane Manchun Won...

A rich cache of data on some 533 million Facebook users was posted to a hacker forum over the weekend and is available to download for practically free. In a statement provided to TechNewsWorld by Facebook, the company said it is confident the posted information is old data that originated from a we...

A new social media platform called Swell is based on voice messaging. According to its developers, Swell is the first social platform to focus exclusively on asynchronous audio conversations, where audio clips up to five minutes in length can be posted to the site. Any Swell member can host a conver...

For brands that haven't yet tried social selling, 2021 is the time to start. Social commerce offers brands the ability to reach new audiences on platforms consumers already use and trust. Moreover, because it streamlines the sales process by allowing people to discover your brand and make purchases ...

The Federal Trade Commission seeks to obtain information on how many users certain social media companies have, how active the users are, what the companies know about them, how they got that information, and what steps the companies take to continue to engage users. The FTC also is gathering inform...

Libra, the digital currency announced by Facebook last year, is getting a new name. Libra will now be Diem. The new name will reenforce the currency project's independence, according to a statement released by the Libra Association, which is also changing its name. From now on it will be the Diem As...

Spotlight, a new short video service launched by Snap on Monday, is set to take on the leaders in the space. Moreover, it has pledged to prime the creative engines of Snapchatters making videos by divvying up a daily pool of US$1 million for the day's best content. Many Snapchatters will earn each d...

A social media platform that bills itself as a "non-biased, free speech" alternative to outfits like Twitter and Facebook has seen a surge in interest in its mobile app over the last week that culminated Sunday in it becoming the top free app at the Apple App Store. According to Fox Business, the Pa...

When it comes to an appetite for data, social media outfits are the most voracious, according to a recent study released by cybersecurity company Clario Tech. The analysis of nearly 50 of the world's biggest brands found that Facebook collects more than 70 percent of all the data it can collect lega...

A warning by Facebook and Google that they may have to curb service to Australia if a controversial law takes effect this year has the Aussies reviewing their options, including setting up a publicly-funded social network. The idea was floated in a report titled "Tech-Xit: Can Australia survive with...

The Big Tech companies have arguably done what they want over the years, arousing consumer anger and distrust, and numerous complaints by privacy and consumer rights groups. That includes cocking a snook at governments. While all of the Big Tech firms have been hit with multimillion-dollar fines at ...

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