NetCreations (NASDAQ: NTCR) continued its holiday surge on Monday, as its stock jumped from a close of $33.75 on December 20th to a high of $61.38 in today’s intraday trading. The stock closed at $50 last Thursday after a jump of $10 per share. NetCreations went public on November 12th and closed its first trading day at $20.
NetCreations provides opt-in e-mail marketing services under the online banner of PostMasterDirect.com. The rise in its share price is attributed to an announcement on December 13th, introducing The Opt-In Alliance, a cooperative database that allows owners of 100 percent opt-in e-mail lists to prospect each other’s lists.