"It is a good thing to follow the first rule of holes: If you are in one, stop digging." It was only 1988 when this nugget of wisdom was first recorded, according to the Oxford Dictionary of Proverbs. It's one of my favorites, because it has so many applications in the business world. Unfortunately,...
CRM is not itself a technology -- it's a discipline enabled by a technology. But the ideas are so completely enmeshed with technology today that it's almost impossible to talk CRM without lapsing into jargon. That's led to the abduction, abuse and expropriation of technical terms, which often resul...
CRM technology -- along with the way we use it -- is going through an interesting patch of development right now. In part because mobile devices are now delivering on their potential, there's a renewed vigor around mobile CRM. At the same time, because the case for social media's permanent status as...
The mainframe application forms the core of the system where the bulk of the order processing takes place. The traditional mainframe UI in, say, SCOBOL (Screen COBOL) is being augmented/replaced through the front-ending applications built in VB, ASP, .Net, etc. The front-end screens fetch the custo...
My friend Hank retired from the Coast Guard after a 20-year career, and now he's pursuing a second career of service as the executive director for the Alameda Food Bank, another truly worthy career path. During a recent party, we got to talking about work -- me about CRM, him about the food bank. As...
The first and foremost task for any organization looking to align social media with business objectives is to do a competitor and customer analysis. Understanding, measuring and controlling success and risk factors is the foundation of a successful social CRM strategy. Every organization must assess...
Customers' buying behaviors and businesses' engagement models are shifting. Traditional is out, next-gen is in. Today it is the customer who influences and forces the evolution of business models. Cloud-based Internet peer networks drive the buying decisions for large segments of customers. Enterpri...
Maybe I'll take some heat for this, but I am trying to live by Don Tapscott's and Anthony Williams' ideas, especially concerning transparency. Let me digress already. Tapscott and Williams wrote a very good book called Wikinomics and followed it up with a better one, Macrowikinomics. As the titles...
"What's my motivation?" Sounds like a corny question an overwrought actor might pose to a director on the boards or in front of a camera. But we all have motivations -- and it's smart to understand your own and those of your vendor when it comes to CRM. No one wakes up one morning and decides, "What...
To remain successful against the backdrop of complex market dynamics and increased competition, it has become critical for organizations to offer more evolved products and services that are not only cost-effective, but also extendable, scalable and focused on improved customer experience. Cloud com...
'Tis the Season. And it's better to give than to receive. And you'd better watch out. Besides being Christmas gibberish, those statements apply neatly to CRM. It's always the season to think about improving how your employees use CRM. It's better to give them tools that reward them for using them ...
A few weeks ago, Computer History Museum's upcoming exhibit "Revolution: the First 2000 years of Computing." I was there to see a model of the SAGE computing facility, but I also reveled in seeing pieces of ENIAC, JOHNNIAC and a host of other early computers. As I toured the still-under-construction...
A lot of information is coming together this quarter that begins to put a new spin on social CRM. While we've all been busy getting networked in our personal lives and professionally, a huge mountain of data has been accumulating that will make our work in social technology more valuable. Last week...
CRM had a reputation as an often-unsuccessful technology, but it's not the technology that causes failure -- in most cases, failure is the result errors in expectations and execution on the part of users and implementers. Those errors often appear very early. There are many great reasons for impleme...
If you're in the CRM industry, you may have a slightly skewed view of the world when it comes to CRM penetration. Many of my peers, when they hear about a company that still uses a home-brew system to manage sales, marketing and service, are aghast. With hundreds of applications out there and thousa...
I prefer to buy from my country or countries that mostly align with my principles.
I consider the country of origin, but price and quality are more important.
The country of origin has no influence on my buying habits.
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Microsoft Makes Office Smart
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Sonos Bets on Spatial Audio as a Key Brand Differentiator
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Mac Mini, MacBook Pro Refreshed With Latest Apple Silicon
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Personal Data Harvesting and How To Reduce Your Digital Footprint
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Waging War on the Sextortion Epidemic
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Proposed US Law Seeks To Silence TikTok’s Data Flow to China
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Business Conditions Prime for More Open-Source Contributors
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https://www.technewsworld.com/story/salesforce-brings-generative-ai-to-crm-and-its-name-is-einstein-gpt-176898.html
Salesforce Brings Generative AI to CRM and Its Name Is Einstein GPT
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2023: Year of the Software Developer
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EdTech Developer’s Study Game Approach Aces Med School Testing Curve
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US Marshals Service Breached by Ransomware Attack
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Lenovo Builds a Workstation James Bond Would Love
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Digital Health Care Flourishing Despite Legal, Logistical Hurdles
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How To Add a Stunning View to a Home, Office, or Apartment – Anywhere
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Tips To Help Mask Your Identity Online
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Unresolved Conflicts Slow eSIM Upgrade Path to Better IoT Security
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Forrester Urges All Businesses To Prepare For Nation-State Cyberattacks
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Cyber Forecast for 2023 and Beyond: Hang on for a Bumpy Digital Ride
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Microsoft’s Phone Link App Might Disappoint iPhone Users
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How Puppy Linux Saved the Day
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Mozilla Releases Gift Guide With Privacy in Mind
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AnkerWork SR500 Speakerphone: Near Nirvana for PC Use, Phones Heck No
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Health Features Could Be in AirPods’ Future
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Microsoft Bumps Up Limits on Bing AI Chat Turns
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AMD vs. Intel: Suddenly the Desktop PC Is in Play
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Intel Unison Is Still a Work in Progress
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Social Media Account Hijacking Jumps 1,000% in Last 12 Months: Report
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DARPA Moves Forward With Project To Revolutionize Satellite Communication
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The Metaverse in 2023: Doomed or Just Growing Pains?
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Color, Android Apps Change the Game for E-Paper Tablets
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How Generative AI Will Change News, Books, TV, Movies and Education
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Meta Lowers Legal Hammer on Law Enforcement Data Scraper
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Mercedes, Nvidia, and Google Are Creating Genuinely Smart Cars With AI
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Tech Industry Trends and Predictions for 2023
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HP Unveils New Hybrid Gear for Remote Workforce Productivity
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Female Army Veteran Uses Tech To Help Create a Better Future
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