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We are approaching a surreal inflection point where “gone but not forgotten” takes on a literal, high-tech, and potentially unsettling meaning ...
Last week, I attended the MediaTek analyst event, and the energy there was a stark contrast to the defensive posturing we’ve seen from the traditional PC incumbents lately. MediaTek isn't just looking to be a value alternative anymore; it's positioning itself as the foundational silicon for the next generation of AI-centric computing ...
AI search won't kill SEO, but it will evolve it into GEO -- Generative Engine Optimization -- predicted Rob Enderle, president and principal analyst of the Enderle Group, an advisory services firm in Bend, Ore "Traditional SEO focused on site structure and keywords to rank in ...
The tech industry has long centered on the cloud as the primary hub for computing and data. At HP Imagine 2026 in New York last week, HP made a clear case for pushing more of that intelligence to the edge, emphasizing AI workloads running locally on devices and enterprise workstations ...
Microsoft has treated Windows as a cash cow for a long time, added Rob Enderle, president and principal analyst of the Enderle Group, an advisory services firm in Bend, Ore. "The end result is there's been a lot of push to move people to some of the newer iterations of Linux that are more consumer-focused," he told TechNewsWorld. "Some of the OEMs have been aggressively making that push."
The automotive industry has long operated on a "not invented here" (NIH) philosophy. If a bolt, piston, or radio wasn't designed within the walls of a traditional OEM, it was viewed with suspicion. But as vehicles evolve into data centers on wheels, that insular approach is hitting a brick wall ...
This year’s Mobile World Congress in Barcelona wasn’t just another trade show; it was the official wake for the “dumb” smartphone. It marked the transition from the era of connectivity to the “IQ Era,” where the value of a device is no longer measured by its screen-to-body ratio but by its ambient intelligence ...
Multimodal AI changed the game, agreed Rob Enderle, president and principal analyst at the Enderle Group, an advisory services firm in Bend, Ore. "It shifted the form factor from simple audio glasses to seeing glasses," he told TechNewsWorld "Users can now ask their glasses to...
The oldest cliché in military science is that generals are always perfectly prepared to fight the last war ...
This development typically means the line is nearly ready to operate, explained Rob Enderle, president and principal analyst at the Enderle Group, an advisory services firm in Bend, Ore "After the initial vehicles are analyzed for conformance to the approved design and perform...
In the volatile landscape of Silicon Valley, stability is often viewed with a side of suspicion. When a company’s portfolio is essentially a "tale of two cities" — one a declining legacy business and the other a commodity-driven hardware engine — investors tend to keep one finger on the sell button. Yet HP just delivered a Q1 2026 financial report that defies the gravity of its own sector...
As society's appetite for data expands exponentially, fueled by artificial intelligence, it may want to look beyond Earth's atmosphere for its data center needs, suggested Rob Enderle, president and principal analyst at the Enderle Group, an advisory services firm in Bend, Ore...
The rapid evolution of artificial intelligence (AI) has sparked both awe and apprehension. From self-driving cars to sophisticated medical diagnostics, AI is already an integral part of our lives, and its influence is only set to expand ...
It’s often said that we are the average of the five people we spend the most time with. In 2026, I’d argue that’s no longer true: we are now the average of the five AI agents we delegate our lives to. We are moving past the "parlor trick" phase of generative AI — where making a chatbot write a poem about a toaster was peak entertainment — into the "utility" phase, where these engines are effectively becoming junior partners in our personal and professional lives...
It can also dampen enthusiasm for a company that appeared promising. "AI washing can be used to increase a company's valuation, and both attract new customers and hold on to existing customers," explained Rob Enderle, president and principal analyst at the Enderle Group, an advisory services firm in Bend, Ore...
In the technology world, we often talk about "inflection points" — those rare moments when a new product doesn't just improve on the past but renders it instantly prehistoric. We saw it when the iPhone hit the BlackBerry, and we’re seeing it again right now in the automotive sector ...
Rob Enderle, president and principal analyst at the Enderle Group, an advisory services firm in Bend, Ore., agreed that the equipment and energy costs of manufacturing hydrogen can be high. "It is less expensive and potentially greener to mine hydrogen than it is to manufacture it," he told TechNewsWorld...
For years, the technology sector has been obsessed with the concept of "the Singularity," that hypothetical point in time when technological growth becomes uncontrollable and irreversible ...
"For auctions, agents can create the image of unfair competition and could drive away bidders," explained Rob Enderle, president and principal analyst at the Enderle Group, an advisory services firm in Bend, Ore. "For fixed-price items, it could result in more purchase disputes as AIs make mistakes and purchase things that weren't properly described or where the user failed to adequately prompt the AI."
The tech world often feels like a series of high-stakes marriages that end in messy, expensive divorces. We are currently witnessing the honeymoon phase of what might be the most consequential "marriage of convenience" in a decade: Apple and Google closing the deal to bake Gemini into the iOS ecosystem ...
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