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Subscription management and billing companies like Zuora "only solve a piece of the commerce problem that companies are facing, where integrating multiple, disparate systems prevent business from keeping up with customer demands," contended Carl Theobald, CEO of Avangate Avan...
The subscription revenue model "is not a new concept, although the speed at which [enterprises] are having to build new business models with new customer segments, channels and partners, as well as revenue models, is forcing [them] to rethink their whole commerce solution," commented Carl Theobald, CEO of Avangate...
The decentralization of software and services has greatly changed the way businesses need to approach and appeal to their customers' whims. Before, software vendors could work with distributors to get their boxes onto shelves and into customers' hands -- but when was the last time you went to Fry's or Best Buy and purchased a physical disc to install? Today's software and software buyer simply don't need or want to interact that way, opening new ways for vendors to put their wares in front of and ultimately in the hands of their audience...
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