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SUCCESS STORY

Bidz.com Auctions: Consumers Love to Win

Bidz.com is successful now, but it had very humble beginnings. I started Bidz in 1998 with no computer experience. I had no preconceived notions of how e-commerce should look and feel to customers. I didn't know how an e-commerce company should be run ...

To earn your loyalty as a consumer, how important is it that a brand provides a personalized experience?
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