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Cloud Computing and Enterprise CRM: The Way Forward

To remain successful against the backdrop of complex market dynamics and increased competition, it has become critical for organizations to offer more evolved products and services that are not only cost-effective, but also extendable, scalable and focused on improved customer experience. Cloud computing, in its maturing stage, is seen as a very promising technology of the future that can be critical to lower investment and maximize ROI in the enterprise CRM space...

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