Articles by Rob Enderle

The U.S. Federal Trade Commission (FTC) effectively tried to kill noncompete agreements last week. While some companies plan to challenge this, it was the right decision to make California -- where I’ve spent most of my life -- along with Minnesota, Oklahoma, and North Dakota, have already banned noncompetes. In California, this resulted not only...

At Embedded World last week, Qualcomm made a major IoT announcement about a new AI-ready platform for both home and industrial use. There was also an additional briefing on Qualcomm Connect regarding service-defined Wi-Fi These announcements signal a significant effort to fix the train wrecks that smart homes and smart buildings have been....

I was at Intel Vision last week. Intel’s recent effort continues to remind me of Intel back in the Andy Grove days, with one exception that I think is the source of the firm’s current difficulties. What Intel needs is a Dennis Carter and an adequate marketing budget for AI, the biggest tech wave ever to hit the segment. Unfortunately, neither is in evidence...

I’ve seen a lot of warnings lately saying don’t load the Temu app or buy from the store. There have been plenty of accusations but few actual, validated facts While I’ve been very leery of Facebook ads because I’ve lost around $150 on Facebook scams so far, I did recently buy a smart toilet from Homary to replace my $5,000 (now more like $7...

Today is April Fools' Day, but this is no laughing matter. The U.S. is dealing with one of the most expensive accidents in its history. On March 26, a container ship lost power several times and hit the Francis Scott Key Bridge with two pilots on board. Lives were lost, and it’s estimated to take $400 million and possibly a decade to rebuild I’...

Last week was Nvidia’s GTC, which I think should be renamed since we connect the “G” in GTC to GPU, and this event was mainly about AI. If you are interested in AI, you should watch the keynote from the event. It was fricken amazing! The Disney robots stole the show! I was there, and even though the venue sucked, I still place it as one of the most amazing events I’ve ever experienced in line with the Windows 95 launch. Other CEOs should use this keynote as the new standard for how these things should be done...

As is typically the case when one company jumps ahead of the others, analysts like me get asked what makes Nvidia so much more successful than its peers. While my peers may have different answers, I think there is one predominant cause for this success: Nvidia’s CEO, Jensen Huang Huang has had three clear advantages that most other CEOs lack. Fir...

Last week, I attended the HP Amplify Partner Conference along with the CEOs of AMD, Google, Intel, Nvidia, and Qualcomm. Each of these CEOs praised HP’s effort, but Jensen Huang stood out because he actively pitched HP’s new workstation and PC lines, which he had encouraged HP to build One of the common discussions was why Dell was getting so m...

Apple just pulled the plug on its electric car effort as Nvidia’s valuation continues to increase to a point where it may soon pass Apple’s From a financial performance perspective, both companies are near the top. Apple and Nvidia saw the opportunity for autonomous self-driving electric vehicles, but while Nvidia’s efforts were highly succes...

The evolution of video and audio entertainment took us from bards and roving entertainers to fixed plays supplemented by radio theater That was our primary evening entertainment until TV, first in black and white, and then, largely thanks to “Disney’s Wonderful World of Color,” black and white TVs were displaced by color TVs....

I’ve worked in and out of security for decades. We did the same kinds of things people do with deepfakes with far older technology when I was working on the switchboard at my friend’s motel when I was a kid. Back then, all we had were hard-wired phones, but we’d often mess with people late at night by pretending to be people we weren’t Late...

The collaboration between Honda and GM to develop hydrogen cars, Toyota's ongoing support for hydrogen technology, and the potential for retrofitting traditional gas engines to run on hydrogen might lead some to question the future viability of electric vehicles Despite the availability of conversion kits in Europe that transform gas-powered cars t...

The Apple Vision Pro has started to ship, and reviewers are providing a range of opinions on this first-generation product. Like most first-gen hardware, the offering is strong on technology but still weak on applications, but both will change as it evolves and more developers start building for it As of this writing, Apple has pre-orders for aroun...

Gas-electric hybrid cars fill a need for those who want an electric car but don’t want to experience range anxiety. Since these vehicles have dual drive trains, one electric and the other gas, they are more complex than all-electric or all-gas-powered cars When driven correctly, mainly on electric power, the less-reliable gas system is seldom use...

I’m still digging through the massive number of announcements from CES earlier this month, and I found 10 products that set the bar for innovation. These are products that I’ve considered buying because they are cool or address a problem that I find compelling I’ll close with my Product of the Week: an app and emergency preparedness kit from ...

The first presentation I attended at CES this year was from Nvidia. It set the tone with Nvidia ACE and a host of technologies that are creating a robotic future that is rapidly becoming our present Robotic fast-food restaurants are beginning to pop up already, and at CES this year, folks were showcasing and talking about the first big wave of robo...

Electric cars are facing challenges as we enter 2024 Audi recently pushed back its pivot to electrics to 2030. Jaguar is struggling to survive until it can make its expected transition next year. Ford and GM appear to be cutting back their electric efforts, and other carmakers are talking about shutting down their dealerships to contain their finan...

Wow, this year sure went by quickly. As 2024 fast approaches, it’s time to name my Product of the Year Only one product stands so far above the rest in terms of impact that the choice was unusually easy. I could say I doubt this will happen again, but given how quickly things are moving, this may be true several times this decade....

The end of the year is quickly approaching, which means it’s time to do the analyst thing and look ahead to the changes, trends, and anticipated disruptive products we are likely to see next year Along with many others, I totally missed AI going vertical this year, so I’m a bit leery of forecasting because AI is moving behind the scenes and cre...

Black Friday and Cyber Monday are over, but many of us still haven’t done all, or any, of our holiday shopping. I’ve been looking for things to buy as well, and I’ve come up with a list of mostly affordable items you might want to consider Whether searching for the perfect gadget for a tech enthusiast or a unique gift to surprise a loved one,...