Articles by Rob Enderle

AMD is on a run now. No longer in Intel's shadow, it's taking the PC market and data center by storm. While part of the reason is that Intel stumbled badly under a prior CEO, much of it is because of AMD's almost unbelievable focus on unique customer segment needs While AMD has always tended to be one of the more responsive vendors in its segment, ...

I have my doubts about whether Apple's Vision Pro, which was announced last week but will not be available until 2024, will be successful My doubts mostly revolve around Apple's current strategy, which is to avoid collapsing existing markets, something Apple had to do to make the iPhone successful, and because the company partners poorly and will n...

When I joined IBM in the 1980s, they assigned me the task of helping create what eventually became one of the very first CRM applications. Like most at that time, I had to work with MIS (now called IT), and the result was dreadful. Instead of the app making things easier by automating many repetitive manual tasks, it required more labor, was incredibly annoying to use, and showcased a disconnect between what I thought I'd asked for and what MIS delivered...

Many technology leaders agree that while AI could be hugely beneficial to humans, it could also be misused or, through negligence, terminally damage humanity. But looking to governments to address this problem without guidance would be foolish given that politicians often don't even understand the technology they've used for years, let alone something that just made it to market...

If you look ahead on the roadmap to 2024, some impressive parts are coming from AMD, Intel, and Qualcomm, targeting your PC that will change dramatically how these machines work This period is when hardware tries to catch up with the generative AI trend, and our PCs, tablets, and smartphones get smarter. But the real battle will be on PC CPUs which...

Over at the E-Commerce Times, my friend John Mello published a piece on the broad price drops and causes for them as reported by Adobe The market has contracted, and vendors in various industries are dropping prices, so the relative cost of their products falls below others. This strategy potentially increases demand so they can, often at a loss, r...

I was on a call with Broadcom last week. A representative from a bank was also on the call and talked about how their use of a mainframe computer was connected to their commitment to security, reliability, and availability for their customers. In an earlier IBM call with some banks, they all indicated that their use of the mainframe helped them make better decisions, as well...

Last week I said goodbye to my 2019 Jaguar I-Pace electric car, and it is with mixed emotions I write this column as a result On the positive side, I enjoyed this car more than any other car I've driven, and I've driven many cars, including exotics. But the death of my I-Pace showcases several ongoing problems with electric vehicles that still exis...

Adopting generative AI into technology is potentially more significant than when the internet was introduced. It is disrupting most creative efforts and isn't near as capable as it will be by the end of the decade Gen AI will force us to rethink how we communicate, how we collaborate, how we create, how we solve problems, how we govern, and even ho...

The speed at which AI seems to be advancing is unbelievable. Before the end of last year, most of us thought that AI wouldn't be individually useful for a few years yet. Then ChatGPT hit, backed by GPT-3 technology, followed quickly by GPT-4, and suddenly, we are surrounded by artificial intelligence that can improve our productivity One of the mos...

I'm still working through the material from Nvidia's GTC conference last month, and two announcements that didn't get much coverage jumped out at me One was how Nvidia's AI achieved a world record in route optimization. The other was creating the third-generation OVX computing system that is the foundation for the industrial metaverse....

Microsoft last week announced that, just as it did with .NET years ago, it will be putting generative AI into everything, including security Back in the .NET days, I joked that Microsoft was so over the top with .Net that the bathrooms were renamed Men.net and Women.net. Many of those efforts didn't make a ton of sense. However, given that generati...

Nvidia's GTC conference is over, but if you want to see what's coming with AI, including generative AI like ChatGPT, robotics, autonomous electric cars, and the metaverse, watching the keynote by CEO Jensen Huang is worth it A great deal of Nvidia's success comes from its work on the metaverse, which comes at a time when Facebook, which changed its...

Microsoft did last Thursday what we expected it to do next year by putting generative AI called Copilot into Microsoft 365. This technology is potentially as big a game changer for office productivity as Microsoft Office initially was Let's talk about the effect of Copilot this week. Then we'll close with my Product of the Week, a new laptop from H...

Lenovo has been hitting it out of the park of late. Even its smartphone unit, Motorola, seems to have recovered, and in servers and PCs, Lenovo is a true force to reckon with But last week, Lenovo launched a new line of ThinkStation workstations co-designed with Aston Martin that expanded its lead in that market. They are impressive performers, usi...

Microsoft just announced that it's putting generative AI into Windows 11, but we are still at the very beginning of the changes access to this technology will bring Some jobs will get easier, some more valuable, and many will become obsolete. No matter what you do for a living, there is a good chance AI, specifically generative AI, will significant...

Last week, Mercedes-Benz held a special event covering the future of Mercedes cars and vehicles altogether. Mercedes-Benz is one of the great automotive manufacturers in the world. Famous for quality, performance, design, and technology, Mercedes often stands above its peers. While many in the U.S. believe Henry Ford created the first automobile, it was actually Karl Benz of Mercedes-Benz who did so...

I'm fascinated by our approach to using the most advanced generative AI tool broadly available, the ChatGPT implementation in Microsoft's search engine, Bing People are going to extreme lengths to get this new technology to behave badly to show that the AI isn't ready. But if you raised a child using similar abusive behavior, that child would likel...

Microsoft last week announced it is putting ChatGPT in its Bing search engine and that it would only work through its new Edge browser AI in general, and generative AI in particular, are game changers because they are capable of doing not only more for you, but they can be made to interact with you as if it was a person. This is a huge advantage, a...

Nothing is more embarrassing than sharing or forwarding something that you think is true and then getting slammed because whoever got it knows better and thinks you're an idiot Back when I worked for a multinational, I'd send out an email newsletter of things I thought were interesting and applicable to our work. Folks were fine with that until I f...