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I am a reluctant Costco shopper. My wife is one of the many customers who really love the chain. Me... not so much. Seriously -- someone should knock Costco's top officials on the head and wake them up to the need to focus on their customers. After all, it's the customers who make Costco successful. ...
Brand ID is key to every company's success and growth. Why then do so many senior executives at so many different companies screw it up? When you come up with a winning brand ID, it's OK to build on it and to change it for the better, but not for the worse ...
Sprint's best shot at success is to merge with T-Mobile. Without the merger, I see the company continuing to struggle as a weak player in the competitive wireless battle. Then again, this is nothing new. Sprint has been limping along for decades, for many different reasons. If this merger fails, will Sprint carry on as before? ...
Influencer marketing continues to build steam, and more companies, large and small are getting involved. As powerful and as helpful as influencers can be, it's important to realize that not every influencer is right for every company. Selection of the right influencers to work with your company and your brand is an important key to success ...
"Customers' appetite for new phones is cooling off for two reasons," said telecommunications industry analyst Jeff Kagan "One, the prices are higher than ever, and two, there is little innovation making the move worthwhile," he told TechNewsWorld....
With 5G knocking on our door, a growing number of wireless competitors have been getting on their high-horses and trying to knock down the current leaders. All I have to say is, cut it out! No customer or investor is interested in all this meaningless industry-wide jibber-jabber. If you keep this up, you may pay a price when you do begin to offer 5G...
Not long ago, T-Mobile COO Mike Sievert said the company would start selling a wireless home broadband service. Now, it looks as though it has begun a pilot program of invited users. However, there is an important catch with respect to this new service: the motive behind it ...
The good news is that of the many troubles Facebook has, privacy seems to be front and center for both CEO Mark Zuckerberg and COO Sheryl Sandberg. The question is, will the actions they take to address the company's privacy issues be enough? If not, this is the kind of problem that can and will cause long-term damage to the Facebook brand ...
This winter has been very rough on Google Fiber, Alphabet's high-speed Internet service. An overabundance of snow, ice and water have caused service outages. Why do these issues not seem to hamper competitors? ...
Over the last several quarters, I have heard opinions of the pending T-Mobile-Sprint merger from every corner. Those who are pro-merger focus on all the benefits it would bring. Those who are anti-merger focus on what would be lost and how it would harm different segments. Amid the chaotic debate, what really matters is whether the regulators are going to say yes or no...
Many faithful Facebook users had the rug pulled out from under them during the last year. Both Sheryl Sandberg and Mark Zuckerberg appeared before the U.S. Congress and spilled the beans on how the company had betrayed its members. ...
Why have Microsoft and Apple been getting so lazy, testing the sanity and wasting the time of their users? How can both screw up so badly and so often? I cannot believe it. My latest irritation concerns the disappearance of the Microsoft Word "Recent" folder from my MacBook. It was simply gone. Vanished. Poof. ...
The cable TV industry has been changing over the last decade and lately has been penetrating the wireless space. Brands like Xfinity Mobile, Spectrum Mobile and Altice Mobile have emerged. Cable One, a smaller cable television company, has announced its new brand, Sparklight. Could this be its first step toward offering a wireless service? ...
"Every race begins with a starting gun. This is the starting gun for the 5G race," said Jeff Kagan, a wireless and telecom industry analyst Although AT&T is the first to enter the market with a mobile 5G device, Kagan doesn't believe the company has an edge on its competitors ...
"Every race begins with a starting gun. This is the starting gun for the 5G race," said Jeff Kagan, a wireless and telecom industry analyst Although AT&T is the first to enter the market with a mobile 5G device, Kagan doesn't believe the company has an edge on its competitors ...
"Every race begins with a starting gun. This is the starting gun for the 5G race," said Jeff Kagan, a wireless and telecom industry analyst Although AT&T is the first to enter the market with a mobile 5G device, Kagan doesn't believe the company has an edge on its competitors ...
IBM's artificial intelligence creation Watson wowed the world with its appearance on the TV game show, Jeopardy! less than a decade ago. It was amazing to see a computer play against human beings and do so well. It showed how IBM was on a rapid growth path. However, in the years since, it has been struggling to maintain that leadership position as the AI growth wave has been building, and others in the industry have been coming on strong...
You would think that a successful company like Apple would want to learn what ticks off its customers about its products and services, and then fix them. You would think that it would learn that its negative-thinking artificial intelligence assistant, known as "Siri," is ticking off users. ...
There has been so much water under the wireless bridge in the last few years. Sprint has tried to keep up with the big players, but even though it has a good quality mobile product and plenty of spectrum, it seems it just can't catch a break, win market share, and become more relevant. ...
Many people would like to know the ingredients of the secret sauce that will get their Twitter and LinkedIn follower lists to grow. I just started using these services a few years ago, and I have tried some things that proved successful. I have learned from other successful users as well. Here are a few ideas that have worked for me ...
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