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Amazon on Tuesday announced a feature that lets users access websites using their Amazon account information. The goal of Login with Amazon is to reduce sign-in friction by providing secure credentials to websites, apps, games and other online access points on the Web, as well as on Android and iOS devices ...
Tablets continue to gain momentum in the worldwide marketplace. The category is forecast to grow nearly 60 percent, surpassing laptop shipments this year and all PC categories by 2015, according to two reports released Tuesday by IDC. Lower prices and smaller screen sizes are among the drivers for increased shipments and the resulting sales. The m...
Actor Ashton Kutcher has his hand in more than just the show Two and a Half Men and other roles, including his portrayal of Steve Jobs in the upcoming film Jobs ...
The key for developing a mobile strategy? Understand the customer. That was the theme of Wednesday's keynote presentations at CTIA 2013, the wireless industry trade show held this week in Las Vegas. Companies that address their consumer find higher adoption and engagement. In the case of Walmart, the world's largest retailer has found a way to pus...
Mobile identity was the theme that kicked off at a keynote speech Tuesday at CTIA 2013, the wireless industry trade show under way this week in Las Vegas. ...
During her keynote address at the opening session of the CTIA 2013 wireless industry trade show in Las Vegas, acting FCC Chairwoman Mignon Clyburn spoke of continuing the work of her predecessor -- with a slight shift from focusing on rural communities to addressing the needs of the underprivileged Clyburn, in her second day in office, stepped in a...
Pinterest on Monday announced new features and relationships with brands that will bring more functionality to its pins. The features, according to the social bookmarking company, will make the pins more "useful." ...
In an effort to boost adoption of Google Wallet, Google this week added features to the service that allow users to send money as an email attachment. The company is also trying to simplify the mobile payment process for consumers and businesses. As a way to market the new features, Google Wallet payments via Gmail are being seeded out virally th...
Microsoft may cash in its Points virtual payment system. Microsoft will discontinue Points in favor of a cash-based system that will accept credit and debit purchases, as well as gift cards purchased at retail outlets, according to The Verge.
Square announced Tuesday it would reach out to retail outlets with its new Square Stand, an iPad dock that can handle business transactions and customer analytics. The mobile payments processing startup said small and medium-sized businesses would be able to collect customer loyalty information when they ring up sales ...
Amazon Kindle owners have a new way to pay for games, apps and in-app purchases -- Amazon Coins Amazon released its virtual currency Monday, and to kick off the new feature the company deposited 500 free Coins into the accounts of every Kindle Fire owner....
Two of Dell's largest stockholders, Carl Icahn and Southeastern Asset Management, have teamed up to propose an alternative to Michael Dell's plansto take his computer company private. The new deal on the table, issued in a letter to board members, involves a leveraged recapitalization that will pay investors and keep them on as shareholders in a p...
In a move to bolster its offerings for the real estate market, Trulia said this week that it would acquire Market Leader, a Software as a Service-based CRM company targeting agents and brokers. The acquisition, expected to close in the fall, will provide Trulia with tools to help real estate professionals manage and track leads As part of the deal,...
T-Mobile sold approximately 500,000 iPhone 5 handsets since their April 12 launch with the carrier, the company announced Tuesday during its Q1 earnings report. T-Mobile -- the last of the major carriers to offer Apple's smartphone -- attributed those sales to a combination of new and existing customers T-Mobile began selling the phone in its store...
Pre-roll video ads are about to get smarter, according to OwnerIQ, a digital advertising company that is adding targeting data based on consumer browser behavior to online video ads. The new targeting capabilities borrow from tactics developed for display advertising that try to zero in on a prequalified audience....
As TV audiences move online, it has become necessary to measure those viewers in new ways. Nielsen had that shift in mind this week when it launched Nielsen Digital Program Ratings, a pilot program which measures audiences for TV content viewed online. Eight content owners, including the four major broadcast networks, will take part in the pilot p...
Salesforce.com expanded its advertising initiatives this week with the launch of Social.com, a platform designed to help brands tie ad campaigns to what's trending on social networks The new platform bundles Salesforce.com features that resulted from the company's acquisitions of Buddy Media, a provider of Facebook ad software, and social media mon...
Facebook may soon be adding video ads, a key step in the development of an advertising platform that needs to draw interest from brands that may have previously questioned its return on investment Video ads could start to run on Facebook as early as June or July, according to a report in AdAge. Ad slots will be capped at 15 seconds, and users might...
Internet advertising experienced double-digit growth in 2012 for a record US$37 billion in revenue, according to a report this week from the Internet Advertising Bureau (IAB) and Pricewaterhouse Coopers. The largest increase was in the second half of the year, where both the third and fourth quarters topped previous records. Interactive ad revenue...
Facebook added another level of targeting to its advertising strategy Wednesday with the introduction of partner categories, a self-service feature that uses data collected from other channels to deliver ads on the social network. Partner categories will let advertisers target Facebook users based on browsing and purchase history, occupation, a wide range of specific interests, and location...
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