Articles by Enid Burns

Results 81-100 of 119 for Enid Burns

Stan Lee Sketches Web Portal for Kids

Comic book legend Stan Lee wants kids to join him on his next superhero adventure. The 90-year-old creator of Spider-Man and cocreator of Iron Man, Thor and the rest of the Avengers this week launched Stan Lee's Kids Universe as part of a joint venture between his POW! Entertainment and 1821 Comics. The online property was announced at New York Co...

Twitter Buys Bluefin to Solidify Hold on Second Screen

The tweets were flying this week, and not just about Beyonce and blackouts at the Super Bowl. Twitter was itself the subject of tweets following the announcement late Monday that it had inked a deal to buy social TV analytics firm Bluefin Labs. Terms were not disclosed. Bluefin Labs, founded in 2008, has received funding from Time Warner Investmen...

Online Warm-ups: Super Bowl Advertisers’ New Game Plan

As the U.S. prepares for kick-off of Sunday's Super Bowl, advertisers already have their plays in motion. Many of the commercials are already viewable online, and ads get support from online components Over the past few years, the brands who buy air time for the Super Bowl have begun posting their commercials online in advance. The strategy is beli...

Is the Time Ripe for BlackBerry?

BlackBerry 10 may have had its thunder stolen by "BlackBerry" -- that is, the announcement that "Research In Motion" has been deep-sixed, and the company name is now the same as its iconic brand. The rebranding is an effort to put more juice behind the launch of the highly anticipated new BB10 operating system and compatible handsets, propelling a...

Pinterest Plays With More Prominent Pics

Pinterest, the social scrapbooking site that has quickly captured the Web's attention, this week rolled out a beta test of a redesigned look that features larger pictures and a new way of navigating pages The biggest change to Pinterest is that images are larger, and there's more information on pins. The new navigation makes it easier for users to ...

Customers Just Want to Be Tweeted Right

It's fairly common practice today for major brands to have a social media team at the ready to respond to customer complaints on social networking sites like Twitter and Facebook The practice is so widespread that the Call Center Satisfaction Index (CCSI) report released last week by CFI Group found that call centers should perhaps be renamed "con...

Bronto Remarketing Engine Slices and Dices Retail Customer Preferences

Bronto Software this week released a significant update to its Bronto Marketing Platform: a remarketing engine that helps retailers link online and in-store purchases in order to create targeted email messages that speak to the individual user New features allow marketers to collect data such as purchase history and then use that information to seg...

VCs and Fitness Products: The Shape of Things to Come

Browse any mobile app store and you'll find a number of apps relating to monitoring activity and tracking fitness while you work out and train. Shelf space is increasingly dedicated to fitness-related gadgets including activity monitors and other workout gear. Now there are massively multiplayer-style games to complement the fitness games published for console games...

Facebook’s Graph Search Turns Up Privacy Issues

Facebook's introduction of Graph Search has been greeted with -- wait for it -- complaints about privacy Graph Search is a feature Facebook introduced to allow users to enter parameter-based searches to find friends -- and friends of friends -- who share certain interests. A search for "friends who ski" or even more specifically "friends who ski in...

Hot Trends at the 2013 Detroit Auto Show

At this year's North American International Auto Show in Detroit, the auto industry made gestures toward smarter navigation and entertainment systems, as well as streamlining the SUV category NAIAS and the consumer electronics show in Las Vegas are scheduled around the same time each year, and the connection between the two shows is growing stronge...

Microfunding: How Fitness Tech Entrepreneurs Get That Rosy Glow

Microfunding sites such as Kickstarter, Indiegogo and newcomer ClickStartMe are making it possible for entrepreneurs and inventors from small-scale to established companies to get the momentum they need to put out a product. One category that is seeing a lot of activity is sports and fitness New campaigns in the fitness field turn up all the time f...

BB10 Buzz: Brilliant Marketing or Boom Goes the Dynamite?

Just days away from Research In Motion's Jan. 30 launch of the BlackBerry 10 platform, which includes a new operating system and a fresh lineup of phones, the advertising machine has yet to churn into action. That doesn't mean RIM isn't busy building buzz, however. Several press releases have fueled news stories, tweets and mentions across social ...

DeleteMe Mobile App Helps Keep Data Brokers at Bay

Data brokers are watching your every move online. They track the sitesyou visit, articles you read, purchases you make, and even the names ofyour children. To cut through the red tape of monitoring and removingstored information, online privacy company Abine is offering a mobile version of its DeleteMe monitoring service, which is available for devices running iOS...

USC Report Links Ad Networks to Piracy Sites

Kim Dotcom didn't make his millions from the illegal downloads that took place on Megaupload, the now-defunct site he ran. Rather, he mostly made his money from ads that ran on the illegal download site, which highlights a need for ad networks to do a better job policing their stable of publishers The connection between ad networks and piracy sites...

Those Spicy Snapchat Vids Don’t Self-Destruct

So you thought those photos and videos you sent using Snapchat or Poke -- you know, the embarrassing ones -- were supposed to self-destruct after being viewed by the intended recipient? Not so fast It turns out that there's a way to save them that doesn't require a lot of skill or expense....

Amazon Primes Programming Pump With 6 Original Pilots

One of the features of Amazon Prime, in addition to free two-day shipping, is access to free video content. To sweeten the deal, Amazon is using its Amazon Studios division to produce original content: The company revealed last week that it has ordered six pilots for original series, which will become available on Prime Instant Video Amazon plans t...

Amazon’s Prime Directive Makes It No. 1 With Customers

For the eighth straight year, Amazon achieved the top position in ForeSee's survey of customer satisfaction during the holiday shopping season Amazon maintained its No. 1 score of 88 out of 100 in the annual Holiday E-Retail Satisfaction Index....

Q3 Online Ad Revenues Rise to New Record

Online advertising spending hit a record US$9.26 billion in the third quarter of 2012, an 18 percent increase over the same period last year The IAB Internet Advertising Revenue Report for the third quarter of 2012, released last week by the Interactive Advertising Bureau and PricewaterhouseCoopers, shows a 6 percent increase from the previous quar...

Google Feeds More Personal Data Into Search Trials

Google is a company that's always in Beta, goes the joke, but there's some truth to it. The company began its latest search field trial a few months ago, and it just added a few new capabilities to make it more interesting: the ability to search for personal information stored in Gmail and Google Drive, such as reservations, recent purchases and package tracking. ...

‘Going Native’ Boosts Mobile Ad Outlook

The U.S. mobile advertising outlook is a bit rosier, according to eMarketer's latest forecast. Native display ads running on sites such as Facebook and Twitter are leading the charge for the mobile channel Overall spending on U.S. mobile advertising -- which includes display, search and messaging-based ads served on mobile phones and tablets -- i...

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