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Marketers have always wanted to track their customers' every move. Now, new scanning technologies linked to the Internet, may enable them to do so. Earlier this month ratings service Arbitron, Inc. and advertising specialty producer VNU disclosed that they have agreed to deploy during the next nine months a pilot project to collect multi-media purchase data from consumers...
Former California governor Jerry Brown -- once a darling of the mainstream media, or "MSM," -- now has his own blog, where he can get his message directly to voters, without any interpretation by print or electronic journalists. Politicians in North Dakota, similarly, have taken to blogging to market their message ...
European retailers, like Germany's Metro and the UK's Marks & Spencer, are aggressively moving forward with RFID projects -- with a creative flair that appears to exceed that of their American rivals, experts say. A host of cultural, political and legal factors in Europe are helping push the trend. "RFID is more justifiable in Europe than in the United States," said John Greaves, who heads the global RFID technology integration practice at Deloitte Consulting, based in Chicago...
Municipal wireless networks are generating a great deal of controversy lately, compelling some state legislatures to seek to outlaw them. The reason for the public policy power play at state houses? Powerful wireless service providers and cable companies are lobbying behind the scenes, in states like Florida, to stop the local governments from creating free wireless and WiFi networks when they have millions of customers who are still perfectly willing to pay for services...
The wireless industry is mounting a very public defense for a controversial application of "contactless smart cards" while a number of consumer groups and privacy advocates have decried the technology as potentially invasive of personal privacy ...
In the United Kingdom today, HP unveiled a new round of desktop PCs, offering customers a choice between Mandrake Linux 9.2 and Microsoft Windows XP as default operating systems ...
New research once again confirms that Linux and open-source acquisition costs are a "fraction" of the cost of comparable proprietary options -- but the research adds a new caveat, noting that costs will be driven lower in the coming years. ...
Tokyo-based VA Linux Systems last week launched a collaborative development project with NTT Data to develop a crash-analysis tool for Linux. ...
Developers this week have released the new Linux Kernel 2.6.6 -- a development that observers and participants in the open-source process are calling good news ...
Novell this week released the first public beta version of its Mono 1.0 software -- the company's planned alternative to Microsoft's .NET platform ...
Is the legal strategy embraced by SCO Group a "good faith" effort to protect its intellectual property? Or a project to boost the share price on the Lindon, Utah, software firm? ...
SCO Group is laying off employees at its Santa Cruz office, prompting speculation as to the real motive for the move throughout the Linux industry, LinuxInsider has learned ...
Is Linux suitable for mission-critical applications at large firms? A recent report by Forrester says so. So do other experts. But there are still skeptics ...
Major vendors, like HP and IBM, are embracing Linux. Does that mean that Linux is no longer, practically speaking, free? Some technology experts -- even those keen on Linux -- have widely differing opinions. ...
Red Hat chose London as the location to launch its new Linux software that is bundled with security and management features ...
The SCO Group is amending its federal lawsuit against IBM, changing its legal tactics in the ongoing public drama over Linux software ...
Making good on a marketing promise uttered late last year, Red Hat today is ending support for the final version of its Linux 9 product ...
The Recording Industry Association of America (RIAA) this week brought out another round of copyright infringement cases, including lawsuits against individuals at 14 U.S. universities. The civil actions targeted 477 alleged file-sharers, including 69 individuals allegedly using university networks to distribute copyrighted sound recordings illegally on unauthorized peer-to-peer services.
An appeals brief filed by lawyers for the Federal Trade Commission argues that a legal decision earlier this year by an administrative law judge favoring Rambus was incorrect, and that the chip products maker may gain as much as US$3 billion in illicit royalties as a result of its allegedly fraudulent business practices ...
Tokyo-based Turbolinux this week disclosed that it has developed a new Linux operating system for home PC users -- the Turbolinux 10F ...
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